Growth Marketing Lead in United States Embassy at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Growth Marketing Lead based in the United States.

This role offers the opportunity to build and own a scalable growth engine for a fast-growing technology company.
You will drive demand generation, account-based marketing, outbound strategies, and lifecycle programs across multiple industries.
The position combines strategic thinking with hands-on execution, allowing you to shape growth systems from the ground up.
You will partner closely with sales teams to transform market opportunities into qualified pipeline and revenue impact.
This is an ideal opportunity for a data-driven marketer who enjoys blending creativity, technology, and automation.
You will leverage modern GTM tools, AI-powered workflows, and innovative approaches to reach target audiences effectively.
The role provides significant ownership, visibility, and the chance to influence how a new market category grows.

• Build and execute growth strategies across multiple market segments, including retail, industrial, grocery, transportation, logistics, restaurants, healthcare, and field services.
• Develop account-based marketing (ABM) programs by creating target account lists, segment strategies, and personalized campaigns in partnership with sales and business development teams.
• Own demand generation initiatives across outbound, inbound, paid channels, social media, and experimental growth channels, ensuring campaigns are tied directly to pipeline creation.
• Design and optimize account engagement strategies using multi-channel approaches, including email, social, paid advertising, and targeted outreach programs.
• Manage outbound growth motions by defining audiences, messaging, sequences, and campaign signals that improve engagement and conversion.
• Launch integrated campaigns around product updates, events, and key business moments while building repeatable processes for future growth.
• Develop lifecycle marketing programs covering nurture campaigns, product announcements, expansion opportunities, and re-engagement initiatives.
• Build and improve growth infrastructure, including landing pages, automation workflows, AI-powered SDR flows, calculators, and self-service experiences.
• Own campaign reporting, attribution, and performance analysis to identify growth opportunities and optimize investment.
• Partner closely with Sales, Account Executives, and business development teams to ensure strong lead handoffs, campaign alignment, and continuous feedback loops.
• Create scalable GTM systems by leveraging automation, APIs, AI tools, and modern marketing technology platforms.

• 6+ years of experience in B2B growth marketing, demand generation, or related marketing roles, ideally within SaaS, enterprise technology, or high-growth environments.
• Proven experience building and scaling account-based marketing programs, outbound campaigns, and pipeline-generation strategies from target identification through conversion.
• Strong understanding of the B2B marketing ecosystem, including CRM platforms, enrichment tools, intent data, automation systems, paid advertising platforms, and analytics.
• Experience working with GTM technologies such as Salesforce, marketing automation tools, paid media platforms, and campaign orchestration systems.
• Familiarity with AI-powered marketing workflows, coding environments, APIs, or tools such as Claude Code or similar LLM-based solutions is highly valued.
• Ability to build and ship marketing systems, workflows, and automation independently while working with technical platforms.
• Experience marketing complex B2B products and quickly developing expertise in new industries or market segments.
• Strong analytical skills with the ability to connect campaign performance data to strategic business decisions.
• Excellent communication and collaboration skills, with the ability to build strong partnerships with sales leadership and cross-functional teams.
• Highly autonomous, proactive, and comfortable operating in an early-stage environment where ownership and speed are essential.
• Creative problem-solving mindset with strong attention to design, messaging, experimentation, and execution quality.

• Competitive compensation package with equity opportunities.
• Flexible paid time off policy.
• Comprehensive health, dental, and vision insurance.
• Remote work flexibility within the United States.
• Quarterly team gatherings and company-wide opportunities to connect with colleagues.
• Opportunity to make a direct impact within a growing technology company.
• High ownership environment with opportunities for professional growth and career developm