Paid Media Director in Brazil at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Media Director based in Brazil.

Join a growing digital marketing environment focused on performance-driven lead generation for home service businesses.
You will take hands-on ownership of multiple Meta Ads accounts, using data and experimentation to maximize campaign performance and lead quality.
The role combines senior-level paid media execution with an opportunity to shape the future of a growing paid media function.
Approximately 80% of your time will be dedicated to managing, analyzing, troubleshooting, and optimizing active client campaigns.
You will also help establish team standards while supporting the hiring, onboarding, coaching, and development of future media buyers.
Success requires strong analytical judgment, independence, client communication skills, and a relentless focus on measurable results.
This is an ideal opportunity for an experienced agency professional who wants both direct campaign ownership and meaningful leadership responsibility.

• Manage and continuously optimize Meta Ads campaigns across approximately seven active client accounts, with a strong focus on lead generation and measurable business outcomes.
• Monitor campaign performance, key metrics, budgets, lead quality, and pacing to identify issues and opportunities for improvement.
• Analyze campaign data independently and diagnose underperforming campaigns, developing and implementing appropriate optimization strategies.
• Optimize campaign structures, audiences, creative testing, budgets, targeting, and other performance variables to improve results.
• Manage client advertising budgets responsibly and ensure campaigns remain appropriately paced against objectives.
• Monitor lead quality and use performance insights to identify opportunities to improve both acquisition efficiency and downstream results.
• Manage and monitor Google Local Services Ads accounts as needed.
• Follow established paid media processes while identifying opportunities to improve workflows, standards, and campaign management practices.
• Communicate campaign performance, insights, and recommendations clearly to clients when required.
• Support the hiring and onboarding of future paid media specialists as the function expands.
• Coach and mentor media buyers, provide actionable feedback, and help establish consistent quality and performance standards across the team.
• Review campaign work and contribute to maintaining high standards of execution, analysis, and client service.
• Collaborate with creative teams on ad concepts, creative testing, and performance improvements.
• Help develop the paid media function, processes, and strategic capabilities as the organization scales.
• Leverage AI tools and emerging technologies to improve efficiency, analysis, testing, and day-to-day paid media workflows.

• 5+ years of agency experience in paid media, with a proven track record managing multiple client accounts simultaneously.
• Strong and current hands-on expertise with Meta Ads Manager, including campaign setup, optimization, audience management, creative testing, budgeting, and performance analysis.
• Demonstrated ability to independently analyze, troubleshoot, and optimize lead-generation campaigns.
• Strong understanding of paid media performance metrics and the ability to translate data into practical optimization decisions.
• Experience managing multiple accounts in a fast-paced, performance-oriented agency environment.
• Strong written and spoken English, with the ability to communicate campaign performance and recommendations clearly.
• Comfortable working directly with clients and explaining complex campaign insights in an accessible way.
• Strong ownership, analytical thinking, problem-solving skills, and the ability to operate independently.
• Previous experience managing, mentoring, or coaching paid media specialists is strongly preferred.
• Experience hiring or helping build a paid media team is an advantage.
• Experience with Google Ads and/or Google Local Services Ads is a plus.
• Experience working with home services businesses, including roofing, HVAC, plumbing, electrical, solar, landscaping, or similar sectors, is beneficial.
• Knowledge of landing pages, lead forms, qualification funnels, or conversion optimization is advantageous.
• Familiarity with GoHighLevel or similar CRM platforms is a plus.
• Experience collaborating with creative teams on ad concepts and creative testing is valuable.
• Familiarity with AI tools used in paid media workflows is an advantage.
• Candidates must reside in a Latin American country and be available to work the required Eastern Time schedule.
• Resumes must be submitted in English.

• Starting salary of USD $3,000 per month, with flexibility to offer more for exceptional candidates.
• Fully remote, full-time position.
• Monday–Friday schedule, 9:00 AM–5:00 PM Eastern Time.
• 2 weeks of paid time off.
• Paid holidays including New Year's Day, Memorial Day, Independence Day, Labor Day, Thanksgiving and Black Friday, Christmas Eve, and Christmas Day.
• Payment twice per month via Justo.
• Opportunity to help build, shape, and establish a growing paid media team.
• Meaningful progression into leadership and people-development responsibilities.
• International, performance-focused working environment.
• Opportunity to work across a diverse portfolio of home service clients and lead-generation campaigns.