Social Media Lead in Los Angeles, California at System1
Job Description
Startpage is the privacy-first search engine: real search results, with no tracking or profiling. Our users chose us on purpose, and they have a lot to say. We want someone who sees that as an asset.
We're looking for a hands-on creator and community builder to become the voice of Startpage on social. You'll make content people want to share, grow an audience from the ground up, and make sure the people who talk to us feel heard.
Content Creation: Create and publish compelling content that brings privacy to life for a broad audience.
Audience Growth: Build audiences from the ground up and own growth goals across channels.
Brand Voice: Define and own Startpage's voice, adapting it for audiences in different global markets.
Community Engagement: Listen to and respond to our community so people feel heard, especially when they're frustrated.
Feedback Loop: Bring what you hear back to product and support, and close the loop with users.
Cross-Functional Partnership: Work with product, PR and legal on launches and sensitive moments.
Experience: 4+ years running social for a consumer tech or internet brand.
Audience Building: Proven track record of growing an audience from zero.
Global Perspective: Experience creating for international audiences; German or Dutch is a plus.
AI Fluency: Fluency in modern content and AI tools.
Writing: Clear, concise writing that makes technical ideas simple.
Community Instincts: Customer-facing experience and calm judgment in public conversations.
Analytical Skills: Comfort with social analytics and management tools, and using data to make decisions.
Mission Fit: Genuine interest in online privacy and why people care about it.
Audience Growth: Follower growth across channels.
Engagement: Engagement rate and reach.
Traffic: Referral traffic from social.
Community Health: Response time and sentiment.
- Competitive salary + bonus + equity
- Generous PTO + 11 company holidays
- Open sick time
- 100% covered Medical, Dental, Vision for employees
- 401k with match
- Health & Dependent Care Flex Spending Account
- Paid professional development
- Leadership & growth opportunities
- Virtual company and team building events
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