Director of E-Commerce, Digital Marketing & BDC in Castle Shannon, Pennsylvania at Kenny Ross Automotive Group

AUTOMOTIVE DIGITAL PERFORMANCE LEADER WANTED — NINE-LOCATION OPPORTUNITY

Are you an experienced automotive Internet/BDC operator who can improve lead handling, appointments,

closing ratios and advertising execution across a multi-rooftop dealership organization? We're seeking a

hands-on Director of E-Commerce, Digital Marketing & BDC Performance who knows automotive retail and

can hold teams accountable from day one.

You'll audit lead response and follow-up, compare conversion performance by rooftop/source, coach BDC

managers, work with GMs to prepare and verify advertising requests, coordinate production through the

Florida corporate advertising team, proof offers/pricing/disclaimers before launch, and track advertising

spend and results. This is operational oversight, not an individual lead-response or creative design

job. Strong dealership CRM, analytics, and multi-store management experience required. Reports to the

Platform Director. Apply for a confidential conversation.

Benefits:

• 401(k)
• Dental Insurance
• Medical Insurance
• Health Insurance
• Vision Insurance
• Paid time off

**In-person attendance is required**

**We are an equal-opportunity employer. All applicants will be considered without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, or any other protected characteristic.

“All locations are are Drug-Free Workplace: Pre-employment Drug Testing"