Content Marketing Lead in United States at Jobgether
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Job Description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Content Marketing Lead based in the United States.
This role sits at the intersection of content strategy, performance marketing, and AI-driven content creation, shaping how a modern B2B tech brand communicates across channels. You will design and scale a content engine that blends human creativity with AI efficiency, ensuring every piece of content is aligned with business goals and measurable outcomes. The position requires someone who can think like a strategist while executing like a hands-on creator, building systems that enable fast, high-quality content production across teams. You will own the full content lifecycle, from ideation and planning to AI-assisted drafting, editing, and distribution. In addition to producing your own work, you will empower go-to-market teams to leverage AI tools, templates, and frameworks. This is a highly cross-functional role focused on impact, pipeline influence, and scalable content operations in a fast-evolving AI landscape.
- Develop and own a strategic content roadmap aligned with marketing and business objectives, defining themes, audience targeting, and editorial direction.
- Produce and oversee high-quality content across multiple formats including blogs, emails, newsletters, case studies, landing pages, social content, and thought leadership assets.
- Measure content performance and use data insights to optimize engagement, pipeline contribution, and conversion impact.
- Serve as the editorial lead by interviewing internal and external subject matter experts to strengthen credibility and messaging.
- Design and refine AI-driven content workflows, including prompt engineering, reusable templates, and scalable content systems.
- Build and maintain a centralized library of content assets, style guides, and AI prompts for go-to-market teams.
- Identify opportunities to automate repetitive content tasks such as metadata, social snippets, email variants, and campaign assets.
- Collaborate closely with marketing, product marketing, sales, and customer success teams to ensure messaging alignment and content consistency.
- 5+ years of experience in B2B content marketing, copywriting, or related roles, ideally within SaaS or AI-driven organizations.
- Proven ability to build and scale content programs that drive measurable pipeline and demand generation impact.
- Hands-on experience with AI content tools and workflows, with examples of AI-assisted content strongly preferred.
- Strong prompt engineering skills with the ability to produce high-quality, on-brand outputs from LLMs.
- Solid understanding of SEO, AEO, GEO, and modern content distribution strategies.
- Experience working cross-functionally with GTM teams including marketing, sales, product, and customer success.
- Excellent editorial judgment with the ability to distinguish high-impact content from generic or low-quality AI output.
- Strong communication and influencing skills with the ability to align stakeholders around content strategy and messaging.
- Competitive compensation package aligned with experience and market standards.
- Comprehensive health coverage including medical, dental, and vision insurance for employees and dependents.
- 401(k) retirement plan with company match.
- Flexible work arrangements including remote-friendly setup within the United States.
- Generous paid time off, including company-specific additional days off and flexible scheduling.
- Career growth opportunities in a fast-scaling, innovation-driven environment.
- Access to AI tools, training, and professional development programs.
- Collaborative, high-performance culture with strong leadership support and mentorship opportunities.