Website Experience Sr. Director in Brazil at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Website Experience Sr. Director based in Brazil.

This role offers the opportunity to lead the evolution of a global website experience toward an AI-powered, agentic operating model. You will own the website vision, roadmap, design, experimentation, analytics, and execution while driving measurable improvements in engagement, conversion, and lead generation. The position combines strategic leadership with hands-on involvement across web technology, UX, data, personalization, and AI. You will lead product managers, UX designers, web analytics professionals, and developers while partnering closely with teams across the organization. A major focus will be identifying where agentic AI can create meaningful leverage while establishing appropriate guardrails and human oversight. This is a high-impact leadership opportunity in a fast-paced, global, hyper-growth environment focused on innovation and customer experience.

• Lead the vision, strategy, and roadmap for the website experience, driving its evolution toward an Agentic Website Experience and Operations model.
• Own conversion rate optimization end-to-end by defining experimentation strategies, prioritizing A/B tests, conducting qualitative research and behavioral surveys, and translating findings into optimization decisions.
• Own website performance measurement and automated reporting across traffic, MQLs, sign-ups, conversions, and other key performance indicators.
• Analyze visitor behavior using data synthesis, heat mapping, and analytics platforms such as Amplitude and Looker to identify opportunities for improvement.
• Partner with stakeholders across the organization to shape website experiences supporting product launches, content initiatives, campaigns, and broader business priorities.
• Lead the website design and UX function, including the Mantra design system and the end-to-end design-to-code workflow from Figma through Mantra and Strapi.
• Maintain a high quality bar for both human-generated and AI-assisted website design and content experiences.
• Evaluate, pilot, and scale agentic AI and AI orchestration technologies across website workflows, defining human-in-the-loop boundaries, guardrails, and escalation paths.
• Identify, procure, and implement best-in-class website technologies and platforms that support scalability, personalization, and optimization.
• Lead website readiness for AI-driven discovery and personalization by developing content and information architecture for SEO, GEO/AEO, and Web MCP.
• Drive the rollout of AI-powered personalization and predictive experimentation while ensuring conversational and AI-assisted website experiences align with broader AI architecture.
• Lead and empower cross-functional teams while fostering a supportive environment centered on wellbeing, collaboration, and continuous innovation.

• Bring proven experience as a senior digital or website leader with direct ownership of website performance and hands-on experience running experimentation programs.
• Demonstrate deep expertise across web technology stacks, including analytics platforms, headless CMS solutions, and web design systems, with experience managing these capabilities end-to-end.
• Have hands-on experience applying AI or agentic technologies to marketing or web workflows, including AI personalization, CRO, conversational content tooling, GEO/AEO strategies, agent frameworks, or AI-assisted design-to-code workflows in production.
• Possess a clear and defensible perspective on where agentic AI creates leverage versus risk in B2B website environments, with the ability to bridge marketing, martech, engineering, and data teams.
• Demonstrate experience leading design and/or research functions or managing senior design professionals and design system owners.
• Have experience treating design systems as shared infrastructure rather than simply component libraries.
• Be a strong cross-functional leader who can operate effectively in matrixed, fast-paced, hyper-growth environments while maintaining a customer-centric perspective.
• Demonstrate strong analytical and critical-thinking capabilities, with the ability to translate complex AI concepts into actionable strategies and maintain a sharp focus on KPIs and conversion metrics.
• Be adaptable to new domains, emerging AI trends, and evolving technology and vendor landscapes.
• Have experience working across global organizations and managing website localization.
• Demonstrate strong communication, stakeholder management, strategic thinking, and decision-making skills.
• Prior B2B website management experience and hands-on application of agentic AI and experimentation are mandatory for this role.

• Flexible work options, including remote and hybrid arrangements.
• Flexible scheduling that supports different time zones, team requirements, and individual routines.
• Home office reimbursement to support an effective remote working environment.
• Free Gold+ wellness membership with access to fitness, meditation, nutrition, mental wellbeing, and other wellness resources, with the option to include up to three family members.
• Emotional wellbeing support through a dedicated program offering personalized journeys, therapy sessions, and on-demand content.
• Health, dental, and life insurance.
• Paid vacation after six months, plus additional annual days off based on the applicable benefits structure and tenure.
• Additional paid time off for birthdays.
• 100% paid parental leave for new parents, with extended leave and a gradual return-to-work period for eligible birth parents.
• Access to professional development platforms, interactive learning sessions, personalized development planning, and internal career opportunities.
• A collaborative and inclusive culture focused on wellbeing, continuous learning, open communication, and meaningful impact.
• Opportunity to work with cutting-edge AI, website experimentation, personalization, analytics, and digital experience technologies in a global environment.