Lead eCommerce Analyst in United States at Jobgether
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Job Description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Lead eCommerce Analyst based in United States.
This role is a high-impact leadership position at the center of digital commerce strategy, responsible for transforming complex customer and behavioral data into actionable insights that drive online revenue growth.
You will lead end-to-end eCommerce analytics, shaping how performance is measured across acquisition, conversion, and retention channels.
The position combines advanced analytics, experimentation, and forecasting to optimize the full digital customer journey.
You will work closely with marketing, merchandising, UX, and technology teams to influence strategic decisions across the DTC ecosystem.
This is a highly collaborative and fast-paced environment where data is used to guide both tactical improvements and long-term growth strategy.
You will also lead analytics frameworks, tools, and reporting systems that support executive-level decision-making.
The role is ideal for a strategic thinker who thrives in complex, data-rich environments and enjoys driving measurable business impact.
- Lead the DTC eCommerce analytics strategy, aligning data initiatives with revenue growth, customer acquisition, retention, and profitability goals.
- Oversee end-to-end digital performance analysis across the full customer journey, including homepage, product pages, cart, and checkout optimization.
- Develop forecasting models, predictive analytics, and demand planning insights to support commercial and inventory decisions.
- Design and implement advanced marketing measurement frameworks such as attribution modeling, MMM, and incrementality testing.
- Manage A/B testing and experimentation programs to improve conversion rates, AOV, and overall site performance.
- Build and maintain executive dashboards and reporting systems that standardize KPIs across digital channels.
- Ensure robust data governance, tagging strategy, and analytics implementation across platforms and tools.
- Partner cross-functionally with marketing, merchandising, UX/UI, and technology teams to drive data-informed decision-making.
- 8+ years of experience in web or digital analytics with a strong focus on eCommerce strategy and execution.
- Bachelor’s degree in a relevant field or equivalent professional experience.
- Advanced expertise in analytics tools such as GA4, Google Analytics 360, Adobe Analytics, HotJar, and tag management systems (e.g., Tealium).
- Strong experience building dashboards and reports using tools such as Excel, Power BI, and Looker Studio.
- Proven ability in customer journey analysis, cohort segmentation, and product performance optimization.
- Hands-on experience with A/B testing, multivariate testing, and UX/UI collaboration for conversion optimization.
- Strong understanding of predictive modeling, forecasting, and marketing measurement methodologies.
- Excellent communication, leadership, and stakeholder management skills with the ability to translate complex data into clear business recommendations.
- Competitive base salary with performance-based incentive and profit-sharing eligibility
- Comprehensive medical, dental, and vision insurance coverage
- Health savings and flexible spending accounts (HSA/FSA)
- 401(k) retirement savings plan
- Paid time off, including vacation, holidays, parental leave, and volunteer time off
- Short-term and long-term disability coverage and life insurance options
- Flexible hybrid or fully remote work options within the United States
- Employee assistance programs and additional wellness support initiatives.