Employer Brand Program Manager in United States at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for an Employer Brand Program Manager in United States.
This is an exciting opportunity to shape and elevate a high-impact employer brand within a fast-growing, mission-driven organization focused on innovation and people-first experiences. In this strategic and hands-on role, you will lead the development of compelling talent narratives that attract top-tier professionals across multiple functions. You’ll collaborate cross-functionally with recruiting, marketing, communications, and leadership teams to create engaging content, optimize candidate experiences, and strengthen brand visibility across channels. The position combines storytelling, program management, analytics, and creative strategy in a highly dynamic remote environment. Ideal candidates are both builders and visionaries who thrive in fast-paced settings and enjoy turning ideas into scalable employer branding initiatives. Your work will directly influence talent attraction and help define the company’s long-term growth and culture.
- Lead and evolve the employer brand strategy to create a differentiated and compelling talent narrative aligned with organizational goals.
- Develop high-quality content across multiple channels, including social media, career sites, recruiting campaigns, and internal storytelling initiatives.
- Build and manage ongoing employer branding campaigns that showcase company culture, employee experiences, mission, and impact authentically.
- Partner with recruiting, communications, marketing, and business leaders to align talent messaging with hiring priorities and business objectives.
- Enhance the careers site experience to ensure consistency, clarity, and strong candidate engagement across digital touchpoints.
- Design and execute talent-focused social media strategies using both organic and paid approaches to increase brand visibility and candidate engagement.
- Equip recruiters and hiring managers with messaging, tools, and branded assets to strengthen candidate interactions throughout the hiring process.
- Explore and implement AI and data-driven tools to generate audience insights, monitor candidate sentiment, and improve employer branding effectiveness.
- Track and analyze key employer brand metrics, continuously refining strategies to improve awareness, engagement, and hiring outcomes.
- 5+ years of experience in employer branding, talent marketing, content strategy, or related fields, ideally within high-growth or technology-focused environments.
- Exceptional storytelling and content creation abilities with experience producing engaging messaging across multiple formats and channels.
- Hands-on experience leveraging AI tools and emerging technologies to improve branding strategies, content development, or candidate experiences.
- Strong ability to translate complex organizational narratives into clear, authentic, and impactful messaging for talent audiences.
- Experience building or scaling employer brand programs, including campaign management, content engines, and career site optimization.
- Excellent cross-functional collaboration skills with the ability to work effectively with recruiters, marketers, executives, and other stakeholders.
- Analytical mindset with experience using performance data and audience insights to drive strategic decisions and measure program impact.
- Strong project ownership and organizational skills, with the ability to manage multiple initiatives independently in fast-paced environments.
- High attention to quality, consistency, and brand authenticity across all candidate-facing communications.
- Comfortable adapting to shifting priorities while maintaining a proactive and solution-oriented approach.
- Competitive salary and equity compensation package for full-time employees.
- Unlimited paid time off, company holidays, and quarterly mental health wellness days.
- Comprehensive medical, dental, and vision insurance coverage.
- Generous parental leave and family support programs.
- Employee Stock Purchase Program (ESPP).
- 401(k) plan with employer matching contributions.
- Flexible remote-first work environment with opportunities for offsite team retreats and collaboration events.
- Inclusive and wellness-focused culture that values diversity, belonging, and professional growth.