Director, Product Marketing, Legal & Insurance in United States at Jobgether
NewJob Function: Information Technology
Jobgether
United States, United States
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Job Description
Director, Product Marketing, Legal & Insurance
Accountabilities:
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director, Product Marketing, Legal & Insurance in the United States.
This is an exciting opportunity for a strategic and highly collaborative product marketing leader to shape the positioning, messaging, and go-to-market strategy for innovative data and technology solutions within the legal and insurance sectors. In this role, you will bridge product strategy and market impact by translating complex technical capabilities into compelling customer value propositions. You will work cross-functionally with Product, Sales, Marketing, Customer Success, and Growth teams to drive product adoption, strengthen market differentiation, and support revenue growth. The position combines strategic leadership with hands-on execution, making it ideal for someone who excels at storytelling, market analysis, and cross-functional influence. You will play a key role in driving thought leadership, customer engagement, and commercial alignment within a fast-paced and mission-driven environment focused on innovation and operational excellence. This role offers the opportunity to make a measurable impact while contributing to transformative advancements in data-driven industries.
- Lead the development and execution of product marketing strategies for solutions serving the legal and insurance markets.
- Define and own product positioning, messaging frameworks, and differentiated market narratives across products and customer segments.
- Develop and execute go-to-market strategies for product launches, feature rollouts, and market expansion initiatives.
- Collaborate closely with Product, Sales, Marketing, Customer Success, and Growth teams to align messaging, commercial strategy, and customer engagement efforts.
- Create and maintain high-impact sales enablement materials including battlecards, competitive analyses, onboarding content, and sales playbooks.
- Develop thought leadership content such as white papers, case studies, solution briefs, presentations, and customer-facing collateral.
- Partner with demand generation and growth marketing teams to support campaigns that drive pipeline growth, product adoption, and measurable business outcomes.
- Conduct market research and competitive intelligence analysis to identify customer needs, industry trends, pricing insights, and market opportunities.
- Support customer advisory board initiatives, executive presentations, and strategic event messaging.
- Translate complex technical concepts into clear, compelling, and business-focused narratives for multiple audiences.
- Drive cross-functional alignment and influence stakeholders across technical, commercial, and executive teams.
- Contribute to the ongoing evolution of product marketing processes, operational effectiveness, and strategic growth initiatives.
- 8+ years of experience in product marketing, solutions marketing, or related strategic marketing roles within B2B SaaS, health technology, or data-driven industries.
- Previous leadership experience with the ability to influence cross-functional teams and drive strategic initiatives in complex organizations.
- Proven expertise in developing differentiated product positioning, messaging strategies, and go-to-market plans.
- Strong ability to translate technical concepts into customer-focused business value propositions.
- Exceptional storytelling, communication, and presentation skills with experience engaging executive stakeholders and external audiences.
- Strong collaboration and stakeholder management skills across Product, Sales, Marketing, and Customer Success teams.
- Strategic mindset combined with the ability to execute hands-on marketing initiatives and deliver measurable results.
- Experience developing sales enablement content, competitive intelligence materials, and thought leadership campaigns.
- Strong analytical and market research capabilities with the ability to leverage insights to inform strategy and positioning.
- Ability to thrive in fast-paced, high-growth, and highly collaborative environments.
- Interest or demonstrated potential to grow into future people leadership responsibilities.
- Experience within healthcare, legal, insurance, or highly regulated industries is considered an advantage.
- Competitive total compensation package with performance-based incentives.
- Opportunity to work remotely within the United States.
- Exposure to high-growth, innovation-driven technology and healthcare environments.
- Collaborative and mission-focused workplace culture.
- Opportunities for career advancement and long-term professional development.
- Inclusive and diverse work environment that values belonging and collaboration.
- Access to impactful projects that contribute to the advancement of healthcare data and technology solutions.
- Comprehensive employee support programs and wellness initiatives.
- Flexible and modern work environment designed to support productivity and work-life balance.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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Job Location
United States, United States
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