Consumer & Market Insights Specialist in Brazil at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Consumer & Market Insights Specialist based in Brazil.

This is a senior strategic role focused on building and leading the Consumer & Market Insights function within a fast-growing technology environment.
You will shape how the business understands its market, customers, competitors, and emerging opportunities across multiple regions.
The role combines research expertise, strategic thinking, and AI-enabled intelligence to influence major business decisions.
You will partner with teams across Product Marketing, Branding, Revenue, Product, and executive leadership.
Your insights will directly support positioning, go-to-market strategies, customer understanding, and long-term growth initiatives.
This opportunity is ideal for someone who transforms complex market signals into clear recommendations and measurable business impact.

As the Consumer & Market Insights Specialist, you will own the strategy, methodology, and execution of market intelligence initiatives, transforming research into actionable insights that influence business priorities. You will act as a strategic partner across teams, helping shape market positioning, customer understanding, and future growth opportunities.

• Develop category intelligence strategies to clarify market dynamics, competitive positioning, and opportunities within the conversational AI landscape.
• Lead buyer and customer insight initiatives to understand decision drivers, purchasing behaviors, challenges, and opportunities for improving messaging, pricing, and packaging strategies.
• Build market segmentation frameworks and vertical intelligence programs to support go-to-market strategies across priority industries and regions.
• Create and manage brand intelligence initiatives, including brand tracking programs that measure perception, awareness, equity, and category association.
• Monitor market trends, emerging technologies, and industry shifts to provide strategic recommendations to leadership teams.
• Establish insights operations and leverage AI tools, agents, and assistants to improve research efficiency, depth, and scalability.
• Conduct mixed-method research projects, combining qualitative and quantitative approaches to generate meaningful business recommendations.
• Translate complex findings into compelling narratives and presentations that support executive decision-making.

The ideal candidate brings strong experience in market research, consumer insights, and strategic intelligence, with the ability to influence business decisions through data-driven recommendations. You should be comfortable operating in a global, cross-functional environment and using AI as a productivity accelerator.

• 5+ years of experience in Market Research, Consumer Insights, or Market Intelligence roles, preferably within B2B SaaS, technology platforms, or digital businesses.
• Proven experience delivering insights that influenced strategic decisions such as go-to-market strategies, brand positioning, pricing, product direction, or market expansion.
• Strong expertise in qualitative research methods, including interviews, win/loss analysis, and ethnographic research.
• Strong quantitative research capabilities, including surveys, segmentation analysis, and market sizing.
• Experience using AI tools, agents, or assistants such as Claude, Gemini, or similar technologies to optimize research workflows.
• Ability to connect multiple stakeholders, build alignment, and influence decisions across Product, Marketing, Sales, and leadership teams.
• Excellent executive communication skills, with the ability to simplify complex information into clear strategic recommendations.
• Advanced English proficiency.
• Ability to operate effectively in ambiguous environments with evolving priorities and incomplete data.

• Flexible working hours with autonomy to organize your routine while maintaining accountability.
• Remote, hybrid, or office-based work options depending on role requirements.
• Birthday day off to celebrate your special day.
• Additional paid recharge days to support work-life balance.
• Meal or food allowance of R$1,144 per month, provided without deductions.
• Transportation allowance when required.
• Access to wellness programs, fitness platforms, and lifestyle benefits.
• Access to cultural, leisure, sports, and travel partnerships.
• National health insurance coverage for employees and dependents.
• Dental insurance options with national coverage.
• Online psychological support services.
• Life insurance coverage.
• Extended maternity leave of 180 days and extended paternity leave of 30 days.
• Childcare assistance and support for dependents with disabilities or neurodiversity.
• Educational incentives and partnerships with learning institutions and language schools.
• Short-term incentive program linked to performance goals.
• Support for inclusion initiatives, including reimbursement for legal name and gender marker changes.