Marketing and Events Specialist in at Best Veterinary Solutions, Inc.

Objective: The Marketing & Events Specialist is responsible for coordinating and executing BVS and Fusion Manufacturing marketing initiatives, events, communications, and customer-facing activities while supporting product marketing, brand standards, and sales resources.

Responsibilities

Marketing & Communications

• Develop, coordinate, and maintain marketing communications and materials supporting BVS and Fusion Manufacturing products, services, and business initiatives.
• Write, edit, and coordinate external-facing communications, including quarterly Poultry Talk and Swine Talk newsletters and other customer communications.
• Create and coordinate marketing content for digital, print, email, social media, and other communication channels.
• Manage and maintain BVS and Fusion Manufacturing social media content, including developing, scheduling, and publishing posts and monitoring engagement.
• Develop and maintain marketing collateral, presentations, brochures, flyers, product information, promotional materials, and other sales support resources.
• Support website content updates and ensure information remains current, accurate, and consistent with BVS brand standards.
• Assist with product promotions, customer communications, mailings, presentations, and other marketing initiatives.
• Maintain organized marketing files, templates, brand assets, resources, and systems.
• Coordinate with external vendors and partners for printing, advertising, promotional products, graphic design, and other marketing services.

Event Planning & Execution

• Plan, coordinate, and execute BVS and Fusion Manufacturing marketing events, trade shows, customer meetings, promotional events, and internal gatherings from initial planning through post-event follow-up.
• Lead coordination for key company events, including PEAK, Farming in Focus, Fish Camps, trade shows, customer meetings, and field events.
• Develop and maintain event timelines, project plans, checklists, schedules, budgets, and action items.
• Coordinate venues, registration, sponsorships, accommodations, meals, transportation, booth space, staffing, presentations, equipment, signage, promotional items, and other event requirements.
• Manage vendor and event-partner relationships, including shipping, receiving, setup, breakdown, and return of event materials and equipment.
• Ensure appropriate marketing materials, product information, presentations, displays, promotional items, and other resources are available for each event.
• Track event-related expenses, invoices, commitments, and budgets as assigned.
• Provide on-site event support, troubleshoot issues, and coordinate participating team members to ensure a professional and successful event experience.
• Complete post-event follow-up, including expense reconciliation, organizing materials, documenting outcomes, gathering feedback, and identifying opportunities for improvement.

Product Labels & Regulatory Support

• Coordinate marketing materials and product information with appropriate internal stakeholders to ensure accuracy and consistency.
• Support the review, development, and maintenance of product labels and customer-facing product materials in coordination with Regulatory, Compliance, Technical Services, and other appropriate departments.
• Help ensure marketing and product communications reflect current approved product information and company requirements.
• Maintain organized records of current marketing materials, product information, labels, and related resources.
• Assist with updates and revisions to marketing and product materials as products, regulations, or business needs change.

Graphic Design & Brand Support

• Create and modify marketing materials, presentations, social media graphics, event materials, newsletters, advertisements, and other visual communications.
• Maintain consistency in BVS and Fusion Manufacturing branding, messaging, and visual standards.
• Coordinate graphic design projects with internal stakeholders and external vendors as needed.
• Maintain current templates and brand assets for use across marketing and event activities.

Cross-Functional Coordination

• Work closely with Sales, Regulatory, Compliance, Technical Services, Operations, and other internal teams to coordinate marketing priorities and deliverables.
• Coordinate multiple projects and priorities simultaneously while maintaining timelines, quality, and attention to detail.
• Serve as a resource to team members who need marketing materials, event support, product information, or customer-facing resources.
• Establish and maintain consistent processes, timelines, checklists, and resources to improve the efficiency and effectiveness of marketing and event activities.
• Communicate proactively regarding project deadlines, outstanding needs, risks, and changes in plans.
• Assist leadership and internal stakeholders with special marketing, communications, customer, and business projects.

Customer & Brand Experience

• Represent BVS and Fusion Manufacturing professionally at company, customer, and industry events.
• Help ensure company brands, products, and messaging are represented consistently and professionally across marketing materials, communications, and events.
• Maintain positive and professional relationships with customers, vendors, partners, and internal team members.
• Perform other related duties and special projects as assigned.

Qualifications and Skill Requirements:

· Bachelor's degree in Marketing, Communications, Business, Event Management, or a related field preferred; equivalent professional experience will be considered.

· 5–7 years of experience in marketing, communications, event management, or a related role required.

· Demonstrated experience independently managing multiple marketing projects, events, deadlines, and stakeholders.

· Strong written and verbal communication skills, including demonstrated ability to write and edit professional external-facing communications.

· Demonstrated graphic design experience and proficiency with tools such as Adobe Creative Suite, Canva, or similar applications.

· Demonstrated experience managing social media content and communications.

· Strong event planning, project management, and organizational skills.

· Exceptional attention to detail and follow-through.

· Ability to manage multiple priorities and adjust quickly to changing business needs.

· Strong problem-solving and troubleshooting skills.

· Ability to work independently, establish priorities, and meet deadlines in a remote work environment.

· Strong customer service and relationship-building skills.

· Ability to work effectively with Sales, Regulatory, Compliance, Technical Services, Operations, vendors, and other internal partners.

· Proficiency with Microsoft Office, particularly PowerPoint, Word, and Excel.

· Experience with website content management, email marketing, CRM, project management, or other marketing systems preferred.

· Experience supporting product marketing, labeling, regulatory review, or compliance-related marketing processes preferred.

· Knowledge or experience in agriculture, animal agriculture, animal health, manufacturing, or a related industry is a plus, but not required.

· Ability and willingness to travel regularly, including overnight travel for events.

Physical Requirements:

· Prolonged periods sitting at a desk and working on a computer.

· Ability to lift, carry, and transport event materials and supplies weighing up to 30 pounds.

· Regular travel is required, including overnight travel.

· Ability to work extended hours when necessary to support event setup, execution, and breakdown.

· Ability to travel by air and ground transportation as required.