Associate Brand Manager in Houston, Texas at Riviana Foods

About the Role

The Associate Brand Manager will play a critical role in supporting the growth of the brand portfolio, with primary responsibility for leading key initiatives on a core brand (approximately 75% of workload) while supporting broader portfolio needs (approximately 25% of workload) through data analysis, consumer and marketplace insights, and cross-brand project support. This role requires a strong combination of strategic thinking, analytical rigor, project management, and cross-functional leadership. The Associate Brand Manager will partner closely with Sales, Consumer Insights, Finance, R&D, Supply Chain, and agency partners to deliver business results and execute brand strategies that drive growth.

What You’ll Do:

• Core Brand Ownership (Minute) (75%):
  • Lead development and execution of brand initiatives, campaigns, and business-building projects for a primary brand.
  • Support annual brand planning, strategic recommendations, and growth initiatives.
  • Manage innovation, renovation, packaging, and commercialization projects from concept through launch.
  • Analyze brand performance, identify opportunities and risks, and provide recommendations to leadership.
  • Partner with agency teams to develop consumer-facing marketing programs and creative assets.
  • Coordinate cross-functional teams to ensure projects remain on strategy and on timeline.
  • Support budget tracking, forecasting, and performance measurement of key initiatives.
  • Develop clear and compelling presentations for leadership reviews and business updates.
• Portfolio & Cross-Brand Support (25%):
  • Conduct category, consumer, competitive, and marketplace analyses to uncover insights and opportunities across the portfolio.
  • Support cross-brand business reviews, scorecards, and performance reporting.
  • Develop actionable insights from syndicated data, retailer trends, consumer research, and internal business metrics.
  • Assist in portfolio-level strategic projects and ad hoc business analyses.
  • Support timeline management and project coordination across multiple brands and stakeholders.
  • Translate data into concise recommendations that inform business decisions and future marketing strategies.

What We’re Looking For:

• Bachelor's degree required; MBA preferred.
• 1-4 years of marketing, brand management, category management, consumer insights, or related experience.
• Strong analytical and problem-solving skills.
• Experience utilizing syndicated data and market research tools preferred.
• Excellent project management and organizational skills.
• Ability to manage multiple priorities and timelines simultaneously.
• Strong written, verbal, and presentation skills.
• Demonstrated ability to influence cross-functional teams without direct authority.
• Proficient use of Microsoft Excel and Powerpoint.

You’d Be a Great Fit If You:

• Have an interest and willingness to learn and adapt to new industry trends, consumer insights, and programs.
• Are accountable, results-oriented, trustworthy, persuasive, team player, proactive and innovative.

What We Offer:

• Competitive Salary: A salaried compensation package based on experience and qualifications.
• Comprehensive Benefits: Access to company-sponsored benefits to support your health and well-being.
• Retirement Planning: A 401(k) retirement savings plan to help you plan for your future.
• Career Development: Opportunities to expand your skills, develop professionally, and grow within the company.
• Meaningful Impact: The opportunity to lead projects, contribute innovative ideas, and support continuous improvement across the organization.
• Collaborative Environment: Work alongside a team of professionals committed to operational excellence, innovation, and shared success.

Riviana Foods Inc. is an Equal Opportunity Employer and is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all Federal, State and local laws that prohibit employment discrimination on the basis of actual or perceived race, color, creed, ancestry, religion, sex, national origin, age, military/veteran status, disability, predisposing genetic characteristic, marital status, sexual orientation/gender identity, citizenship where legally permitted to work, or any other protected category under federal, state or local law, regulation or ordinance. This policy applies to all employment decisions including, but not limited to, recruiting, hiring, training, promotions, pay practices, benefits, disciplinary actions and terminations.

An Equal Opportunity Employer - M/F/D/V