Media Marketing Specialist – SEO & PPC in Waukegan, IL at Atturo Tire Corp

Atturo Tire's is looking for a Media Marketing Specialist – SEO & PPC to lead and optimize our organic (SEO) and paid (PPC) marketing strategies across multiple digital platforms. This role requires a data-driven mindset to improve search visibility, ad performance, and conversion rates while managing digital campaigns on Google Ads, Bing Ads, and Amazon Vendor/Seller Central. The ideal candidate will also oversee our company website, collaborate with outside agencies, and leverage web analytics tools to drive digital success.

Responsibilities

· Assist in the formulation of strategies to build a lasting digital connection with dealers & consumers

· Manage PPC ad campaigns.

· Lead and execute advanced SEO strategies, including keyword research, on-page optimization, link building, and performance tracking.

· Coordinate digital marketing with other marketing and sales initiatives

· Oversee the development of the company web site, working with our developers.

· Measure performance of digital marketing efforts using a variety of Web analytics tools

· Assist ecommerce sellers offering Atturo Tires, helping to keep them updated and tracking performance.

· Primary responsibility for the company's Amazon relationship.

· Maintain the company B2B ordering system.

· Ability to travel and assist with other areas of the marketing department including attending events and trade shows.

Skills

· Proven experience at executing Digital Marketing plans

· Excellent understanding of digital marketing concepts and best practices

· Knowledge of web analytics tools

· Ability to generate and evaluate reports on areas of responsibility.

· Experience in creative content writing

· Analytical mindset and critical thinking

· Excellent communication and interpersonal skills

Qualifications

· Minimum of 3 years of experience as a Media Marketing Specialist or similar role

· Experience with Google Ads and Google Analytics

· Proficiency with SEO & PPC

· Superb verbal and written communication skills

· Strong problem-solving skills

· Ability to work well in a team environment

· Excellent multitasking skills

· Highly developed attention to detail

· Ability to work in a fast-paced environment

· Ability to prioritize tasks and meet deadlines

Job Types: Full-time – on site

Benefits:

· 401(k) with company match

· Dental insurance

· Disability insurance

· Employee assistance program

· Employee discount

· Health insurance

· Life insurance

· Paid holidays

· Paid sick time

· Paid time off

· Vision insurance

Schedule:

· Monday to Friday

· 8 AM – 4:30 PM