Director of Sales – New Business & Growth in Zeeland, Michigan at Innotec

Overview

Innotec is looking for a Director of Sales to accelerate growth within our Board-Free business unit, with a strong focus on new business development and expanding strategic accounts.

This role is ideal for a leader who thrives on building pipeline, winning complex deals, and driving measurable revenue growth.

Key Responsibilities

• Drive new business acquisition and revenue growth
• Build and maintain a strong, active sales pipeline
• Lead complex sales cycles with technical customers
• Expand existing accounts through strategic engagement
• Develop and execute territory and account plans
• Manage and guide rep partners to increase market coverage

What Success Looks Like

• Consistent pipeline generation and conversion
• Growth in new customers and key accounts
• Accurate forecasting and deal execution
• Increased market penetration

What You Bring

• Proven hunter mentality with a track record of new business wins
• Experience in technical or engineered product sales
• Strong deal leadership and closing ability
• Ability to operate with autonomy and urgency

Why Join

• Significant untapped market opportunity
• High-impact role with direct revenue responsibility
• Competitive compensation with strong upside

Experience and Qualifications

• Proven success in leading sales teams in distribution or related industries.
• Experience managing P&L and contributing to strategic business decisions.
• Strong background in sales forecasting, data analysis, and relationship building.
• Experience growing a distribution network and managing complex client relationships.
• Ability to lead product training initiatives and drive team development.
• Expertise in sales process optimization and operational efficiency.
• Excellent negotiation, conflict resolution, and leadership skills.
• Must be authorized to work in the United States without current or future visa sponsorship