Product Marketing Manager, Industry in United States at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Product Marketing Manager, Industry in United States.
This is a high-impact product marketing role focused on shaping and scaling go-to-market strategies across key industry segments. You will help define how advanced cybersecurity and data protection solutions are positioned and communicated to enterprise buyers in sectors such as public services, healthcare, and financial services. The role blends strategic storytelling with hands-on execution, requiring someone who can translate complex technical capabilities into clear, compelling value narratives. You will work closely with product, sales, demand generation, and customer success teams to drive adoption and pipeline growth. This is a fast-paced, highly collaborative environment where your work directly influences market perception and revenue outcomes. You will play a key role in strengthening field effectiveness and building industry-specific messaging that resonates with decision-makers.
- Develop and refine product positioning and messaging tailored to industry-specific IT and security decision-makers, ensuring clarity, differentiation, and market relevance.
- Design and execute go-to-market strategies for product launches, updates, and industry-focused solutions in close collaboration with cross-functional stakeholders.
- Create high-quality marketing and sales enablement content, including battlecards, presentations, case studies, webinars, blogs, and whitepapers.
- Conduct ongoing market research to understand industry trends, competitive dynamics, and customer pain points to inform strategy and messaging.
- Support sales teams with training materials, product narratives, and demonstrations that improve field readiness and effectiveness.
- Partner with customer-facing teams to gather insights, refine messaging, and strengthen customer advocacy initiatives.
- Align closely with product, demand generation, and sales teams to ensure cohesive execution of marketing initiatives across industries.
Requirements:
- 7+ years of experience in product marketing within cybersecurity, cloud, or SaaS environments, with exposure to industry-focused segments such as public sector, healthcare, or financial services.
- Strong understanding of enterprise IT and security challenges across regulated or complex industries.
- Proven ability to develop impactful messaging frameworks and sales enablement assets that drive adoption and revenue impact.
- Experience working in fast-moving, cross-functional environments with product, sales, and marketing teams.
- Strong analytical skills with the ability to interpret market data, customer insights, and competitive intelligence.
- Excellent written and verbal communication skills, with the ability to simplify complex technical concepts for business audiences.
- Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
Benefits:
- Competitive base salary ranging from $140,000 to $233,300 depending on location and experience.
- Eligibility for performance-based bonus and equity participation.
- Comprehensive health coverage including medical, dental, and vision insurance.
- Fully remote-friendly setup with flexibility across US time zones.
- Generous paid time off and flexible working arrangements.
- Equity opportunities in a high-growth, publicly traded organization.
- Access to learning and development resources in a rapidly evolving technology space.