Director, Growth Strategy in at JERSEY MIKES FRANCHISE SYSTEMS LLC

Company Description
Jersey Mike’s is a fast-casual sub sandwich franchise with over 3,300 locations nationwide, offering fresh sliced subs, with freshly baked bread. Established in 1956, the company is committed to providing delicious food made with premium ingredients and giving back to the communities it serves. Jersey Mike’s was ranked #1 in 2026 America’s top franchises by Entrepreneur Magazine and earned recognition in Nation’s Restaurant News, highlighting its rapid growth and dedication. With a history of philanthropy, the brand gives back through initiatives like its Annual Day of Giving and has raised millions for local charities. Jersey Mike’s is driven by its commitment to quality, community, and making a difference.

Position Summary
Jersey Mike’s is building a Strategy & Growth function accountable for the sales channels our growth strategy depends on. As Director, Growth Strategy, you will own two priority growth channels. Delivery: growing our 1st-party business and strengthening the economics of one of our largest sales channels, and Catering: building an underdeveloped channel into a meaningful contributor to system sales.

This is an end-to-end commercial ownership role, not an advisory one: you will develop the strategy, build the business case, and lead cross-functional execution through to measurable results across a 3,000+ location franchise system. The role offers direct exposure to the senior leadership team and a clear growth path as the function scales. In addition to the channel portfolio, you will support the Corporate Strategy team with high-priority strategic projects for senior leadership, as bandwidth allows.

Key Responsibilities

Delivery:

• Own the delivery channel: grow 1st-party delivery mix and strengthen channel economics across 1st- and 3rd-party
• Drive the 1st-party (white-label) experience and roadmap (UX, ordering friction, and conversion) in partnership with Technology and Marketing
• Manage 3rd-party marketplace relationships and strategy: commercial performance, franchise owner economics, and promotional initiatives (with Marketing)
• Own channel economics reporting with Finance: commissions, incrementality, and profitability by channel

Catering:

• Own the catering channel end to end: current-state review of offering, process, and store / customer experience; channel strategy (offering, operating model, targets); and phased growth rollout across the system
• Set and manage channel baselines, participation targets, and sales goals in partnership with Finance
• Lead field activation with franchisees and Ops to drive adoption, building the business case for system-wide adoption

Strategic Projects & Leadership Support:

• Evaluate and develop future channel expansion opportunities as the portfolio matures
• Flex to support high-priority initiatives across the growth portfolio — digital, menu innovation commercialization, and ad-hoc projects for the senior leadership team
• Build board- and SLT-ready analyses, business cases, and recommendations; contribute to annual strategic planning

Qualifications

Required

• 8+ years in strategy and commercial roles: management consulting, corporate strategy, growth / category management, or general management
• Demonstrated end-to-end ownership of a commercial strategy from analysis and business case through execution to measurable results
• Strong analytical and financial modeling skills; fluency in unit economics and channel P&L thinking
• Proven cross-functional leadership without direct authority; able to mobilize Marketing, Operations, Technology, Finance, and Supply Chain around a shared plan
• Strategic thinking paired with a bias for execution. Comfortable moving between the boardroom and the field
• Willingness to travel and spend time in restaurants and franchisee markets, as needed

Preferred

• Experience in franchise, multi-unit restaurant, or retail food environments
• Digital ordering / delivery channel experience: channel economics, marketplace partnerships, or off-premise growth in a multi-unit setting
• Field marketing activation experience, driving local adoption of programs through operators or franchisees