Senior Product Marketing Manager, Open VSX in Canada Creek, Nova Scotia at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Product Marketing Manager, Open VSX in Canada.
This is a unique opportunity for an experienced product marketer passionate about open source technologies, developer ecosystems, and modern software platforms. In this role, you will help shape the positioning, adoption, and commercial growth of a rapidly expanding open developer infrastructure ecosystem supporting AI-native IDEs, cloud development environments, and extension marketplaces. You will work at the intersection of product strategy, community engagement, go-to-market execution, and commercial enablement, translating complex technical capabilities into compelling value propositions for diverse audiences. The position offers a highly collaborative and globally distributed environment where innovation, openness, and ecosystem-driven growth are central to success. This role is ideal for someone who enjoys engaging with developers, driving product storytelling, and contributing to the future of open source and AI-assisted software development.
- Develop and execute product marketing strategies that increase awareness, adoption, and engagement across developer and enterprise audiences.
- Create compelling positioning, messaging frameworks, and value propositions for open developer platforms, extension ecosystems, and commercial offerings.
- Translate technical capabilities, roadmap priorities, customer insights, and market trends into clear and impactful marketing narratives.
- Collaborate closely with Product, Sales, Growth, and Business Development teams to support launches, go-to-market planning, and commercial initiatives.
- Develop launch campaigns, website content, social media messaging, sales collateral, case studies, webinars, and customer-facing materials.
- Support sales enablement efforts by creating resources that communicate product differentiation, use cases, customer value, and competitive positioning.
- Analyze campaign performance, marketing metrics, and ecosystem feedback to optimize strategies and improve business outcomes.
- Build relationships with developers, platform vendors, AI tooling companies, community leaders, and ecosystem partners to strengthen engagement and advocacy.
- Contribute to industry events, developer conferences, webinars, and community initiatives to expand visibility and ecosystem participation.
- Monitor market trends related to developer tools, AI-assisted development, cloud environments, open source infrastructure, and commercial software ecosystems.
- Bachelor’s degree in Marketing, Business, Computer Science, Engineering, or a related field; MBA considered an asset.
- Minimum of 5 years of product marketing experience within developer tools, SaaS, software platforms, cloud services, or technical products.
- Proven experience supporting product launches, go-to-market initiatives, and commercial offerings in cross-functional environments.
- Strong ability to translate technical concepts into clear messaging for developers, technical leaders, enterprise buyers, and business stakeholders.
- Familiarity with developer ecosystems, IDEs, extension marketplaces, DevOps platforms, AI-assisted development tools, or open source infrastructure.
- Experience creating sales enablement content, launch materials, competitive positioning, and customer-facing marketing assets.
- Strong understanding of product-led growth, community-driven adoption, and commercialization strategies within technical ecosystems.
- Excellent written and verbal communication skills with exceptional attention to detail.
- Ability to manage multiple projects simultaneously while working independently in a fast-paced remote environment.
- Experience engaging developer communities, ecosystem stakeholders, and technical audiences is highly desirable.
- Familiarity with marketing automation tools such as HubSpot and social media platforms relevant to developer communities.
- Public speaking, webinar hosting, or conference presentation experience is considered a strong advantage.
- Fluent English proficiency required; additional European languages such as French or German are a plus.
- Fully remote work environment with flexibility across Canada.
- Competitive compensation package.
- Comprehensive healthcare and employee benefits coverage.
- Opportunity to work within a globally recognized open source and developer ecosystem.
- Exposure to cutting-edge technologies related to AI-assisted development, cloud tooling, and developer platforms.
- Collaborative, inclusive, and innovation-driven culture.
- Professional growth and continuous learning opportunities.
- Opportunity to contribute to meaningful open technology initiatives with global impact.
- Flexible and autonomous work environment supporting work-life balance.
- Participation in industry conferences, community events, and ecosystem initiatives.