Market Expansion Manager in India at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Market Expansion Manager in India.
This role is focused on driving the successful launch and scaling of new markets within the fast-moving iGaming industry, with a strong emphasis on Southeast Asia. You will take ownership of end-to-end market entry strategies, ensuring each expansion is backed by strong commercial logic, local relevance, and scalable growth frameworks. The position blends strategic planning with hands-on execution, covering everything from regulatory readiness to acquisition performance optimization. You will act as the key internal representative for assigned markets, connecting local insights with global teams across product, marketing, and operations. The environment is highly dynamic, data-driven, and growth-focused, requiring strong adaptability and cross-functional coordination. This is a high-impact role where your decisions directly shape market success and long-term revenue performance.
- Lead the end-to-end strategy, launch, and scaling of new iGaming markets across Southeast Asia, with a focus on Thailand and Malaysia.
- Define and execute market-specific growth strategies based on player behavior, competitive dynamics, regulatory context, and commercial opportunities.
- Identify, assess, and prioritize new market expansion opportunities aligned with overall business growth objectives.
- Oversee localization initiatives including language adaptation, payment methods, content relevance, and player experience optimization.
- Manage operational readiness for market launches, ensuring compliance with licensing, regulatory, and responsible gaming requirements.
- Develop and maintain standardized processes (SOPs) to improve scalability and efficiency of market entry execution.
- Collaborate closely with acquisition, CRM, product, and retention teams to support integrated growth strategies.
- Monitor market performance, identify friction points, and recommend improvements across acquisition and conversion funnels.
- Provide regular insights, updates, and strategic recommendations to leadership to guide decision-making.
Requirements:
- 5+ years of experience in market expansion, growth, or strategy roles within the iGaming industry.
- Proven track record of launching and scaling multiple international markets successfully.
- Strong understanding of online casino and/or sportsbook acquisition and retention dynamics.
- Hands-on experience with Southeast Asian markets, particularly Thailand and/or Malaysia.
- Deep knowledge of localization strategies and player behavior in digital gaming environments.
- Strong analytical, commercial, and problem-solving skills with a data-driven mindset.
- Experience working in fast-paced, cross-functional, and international environments.
- Ability to manage multiple market launches and competing priorities simultaneously.
- Nice to have: familiarity with SEA regulatory frameworks, affiliate marketing programs, and regional languages such as Thai, Malay, or Mandarin.
Benefits:
- Fully remote work with flexible arrangements supporting work-life balance.
- Competitive compensation with performance-based progression opportunities.
- Health and wellness benefits, including fitness reimbursements and healthcare budget after tenure milestones.
- Equipment provided to ensure a smooth remote working setup.
- Self-development budget for courses and professional learning.
- Extra paid vacation days increasing with tenure, plus a special birthday day off.
- Strong culture of career growth, training, and continuous development.