Marketing Manager – Roofing, Siding & Exterior Services at Allstar Home Services, LLC – Crete, Illinois

Marketing Manager Roofing, Siding & Exterior Services

Drive growth. Own the strategy. Deliver results. M&M Home Remodeling Services is one of Chicagolands most trusted exterior remodeling companies, serving homeowners and businesses for over 50 years. We specialize in roofing, siding, windows, and exterior services, and we are entering our next phase of aggressive, data-driven growth. We are seeking a hands-on, performance-driven Marketing Manager to lead lead generation, demand creation, and ROI across all marketing channels. This is not a support role. This is a build, optimize, and scale role. What Youll Be Responsible For

• Owning the marketing strategy for roofing, siding, windows, and exterior services
• Driving lead generation, conversion optimization, and ROI across all channels
• Managing and optimizing channels including:
• - Google Ads
• - Meta (Facebook/Instagram) Ads
• - SEO/Local SEO
• - Social media, email, print, and events
• Tracking performance and delivering weekly & monthly KPI reports to leadership
• Managing budgets with a strong focus on cost per lead and cost per acquisition
• Partnering with Sales to improve lead quality and close rates
• Working with Allstar corporate marketing for creative, digital, and analytics support
• Continuously testing, learning, and improving campaigns based on data

What Were Looking For

• 47+ years of marketing experience in home improvement, construction, home services, or similar industries
• Proven track record of generating high-quality leads and measurable ROI
• Strong experience with:
• - Google Ads
• - Meta Ads
• - SEO/Local SEO
• Analytics platforms (CRM reporting, call tracking, etc.)
• Highly analytical with strong communication skills
• Comfortable working cross-functionally with Sales, Operations, and Leadership
• Motivated by results, ownership, and accountability

Preferred background:

• Roofing, siding, windows, HVAC, exterior remodeling, or other high-volume home services industries.

Why Youll Want This Role

• Work for a long-standing, respected brand with a strong reputation in Chicagoland
• Own and evolve the marketing strategy
• Direct access to Senior Leadership and real influence on business direction
• Backed by corporate creative, digital, and analytics support (Allstar Services)
• Opportunity to make a visible impact and advance in your career

Compensation & Benefits
Base Salary Plus, Quarterly Performance Bonuses: $2,500 (x4)
Full benefits package
401(k) with match
Growth and advancement opportunities If you are a results-driven marketer who wants ownership, influence, and the opportunity to build something meaningful with a high-integrity, growth-focused company, we want to hear from you. Apply today and help drive the next era of growth at M&M Home Remodeling Services.
$80,000 - $85,000 a year