Social Media and Content Coordinator - PH at Wing Assistant – Philippines

About the Role:
The Social Media & Content Coordinator is responsible for managing the day-to-day social media function across all workstreams and platforms, including publishing, user-generated content (UGC) moderation, community management and creating/curating content.

Qualifications:
• Minimum of 5 years experience as Social Media Manager.

• Solid organizational & time management skills with keen attention to detail

• Tech savvy & familiar with current technologies, like desktop sharing, cloud services, and VoIP

• Able to work on a graveyard shift

Tools:
• Canva, Adobe Premiere Photoshop, Capcut in app, TikTok and IG and Later Content (for scheduling)

Responsibilities:

Management & Creation:
• Creation/Editing: Create branded and trending content by either repurposing assets provided by the marketing or EU based team or creating from scratch
• Edit shortform video (30–90s) into platform-optimized Reels and TikToks with captions, subtitles, and sound design. 1 - 3 per week.
• Produce 3–5 polished carousels per week from provided assets and briefs.
• Repurpose long-form footage into multiple short clips and vertical edits.
• Posting/Scheduling: Optimize edits for platform performance (hooks, pacing, captions, CTAs).
• Deliver final assets to social scheduler ""Later"" and provide short captions + hashtag sets.
• Responsible for publishing content on all Brand-owned organic social media platforms ensuring all posts are on time and accurate

Planning:
• Support in the briefing and planning of shoots to ensure maximum ROI in usage and repurposing on all platforms for the social media department
• Responsible for escalating reactive and timely posts or social communication needs to management with execution strategies Identifying trending content and sounds and replicate with branded content with immediacy
• Apply brand guidelines to ensure cohesive look/voice across content.
• Manage an editorial queue and meet weekly deadlines; track content performance and recommend iterative improvements.
• Collaborate with marketing and creators for asset intake and feedback loops.

Administration:
• Responsible for the management and cataloging of assets on the shared drive: brand folder

Social Media:
• Supporting the Head of Social Media in developing the content and social media strategy and calendar to be on brand and on trend

• Responsible for maintaining the department calendars and social media management apps/platforms

• Support in the execution of social media reports, email marketing metrics and KPIs UGC/Customer Service/Community

Engagement:
• Community engagement: monitor and engage with comments and DMs, respond in brand voice, escalate product/retailer inquiries, run engagement initiatives (polls, UGC requests, creator replies), and track sentiment.
• Engage in customer feedback and escalate any customer complaints or customer service related comments Manage broadcast channel with engaging community building communications
• Responsible for moderating UGC imagery, including rights request, content moderation, product tagging and publishing
• Maintain UGC moderation guidelines to uphold visual brand standards Engage the brand in relevant and timely conversations occurring in the social media sphere
• Maintain list of talent, media and other like minded accounts for proactive engagement Review and approve branded content partners/collabs
• Conduct competitive research and create reports to share with wider team

Partnerships:
• Giveaway/Collabs: Create collab-specific content and captions to maximize brand support with focus on US market
Coordinate all prize pool logistics, awarding the winner, coordinating shipping of giveaway, closing out giveaway

Retailer relationships:
• Create retailer-specific content to maximize brand support with focus on US market (Ulta/Credo etc)
• Coordinate all LIVEs, takeovers and BTS
• Create and coordinate all new retailer and new product announcements Influencers
• Execute influencer and UGC strategy
• Help in the scouting and developing influencer relationships
• Affiliates Support in the management global affiliate program, including the mechanics, process and the day-to-day relationship management via DMs and inbound enquiries and forwarding enquiries to customer service

• USB Headset with Noise Cancellation feature

• Working Webcam

• Main and backup computer: at least 1.8 GHz processor with at least 4GB RAM

• Main Internet Service Speed: at least 25 Mbps wired connection

• Backup Internet Service Speed: at least 10 Mbps

• Health Insurance (HMO)

• Performance Incentives

• Job Security and Stability

• Paid Training

• Inclusive Culture

• Upskilling Opportunities

• 100% Work-From-Home

• Exceptionally Supportive Team

• Opportunities for Career Growth

• Fun Work Environment

• Holiday & Overtime Pay

Schedule: 5am to 2pm PST | Full time
Salary: PHP 42,000 TO 46,000/month +HMO