Summer 2027 Intern - Marketing - Marketing Strategy in Bloomington, Illinois at State Farm Mutual Automobile Insurance Company

Location US-IL-Bloomington
Job Category Intern
Position Type Intern - Summer
Req ID 46588
Overview

Being good neighbors – helping people, investing in our communities, and making the world a better place – is who we are at State Farm. It is at the core of how we operate and the reason for our success. We're moving with urgency to become a Next Gen Good Neighbor, with technology that strengthens human connections and enhances the customer experience. As an employee, you'll spend less time navigating systems and more time applying judgment, empathy, and expertise in the moments that matter most.

Responsibilities

The Marketing Strategy Development team is looking for interns with a Marketing or related field of study to focus on the development of audience, message, measurement, and spend strategies that inform enterprise marketing. The position will be accountable for strategy development, with a focus on insights gathering, strategic planning, storytelling, and evaluation of impact. Candidates will build trust and form productive relationships with internal partners and, as needed, agency collaborators.

Additional Information:

• Participates in strategic definition, planning, prioritization, and execution of marketing frameworks and guidance aligned to business objectives

• Serves as a liaison and consultant between internal stakeholders and agency partners to research, develop strategic plans, and inform campaign work

• Analyzes market conditions, targets customer insights, develops forecasts and estimates, and supports testing and measurement within a team setting

• Plans and produces strategy artifacts such as audience definitions, messaging frameworks, measurement plans, and campaign briefs • Coordinates communication of strategic direction and tactical messages for customer audiences

• Optimizes programs and tactics to maximize budgets, customer impact, and objectives

• Researches and drafts recommendations regarding current issues and potential trends

Key Competencies: • Accountability • Adaptability • Communication • Critical Thinking • Resourcefulness • Teamwork

Qualifications

Who We Are Looking For

• Seeking a current Junior or Seniors enrolled in undergraduate program with a graduation date of December 2027 or later
• Minimum GPA of 3.25 (please list on resume)
• An ideal candidate will have experience with:

• A strong interest in marketing development, consumer insights and strategy and a basic understanding of marketing concepts and research or analytics is a plus

• A creative and analytical mindset with the ability to think strategically and contribute fresh ideas

• Strong written and verbal communication skills and collaborative working style

Internship Program Eligibility:

To be eligible for the summer internship program, you must be a full-time student currently enrolled in an undergraduate or post-graduate program throughout the duration of the internship. Selected interns must reside within the continental U.S. for the duration of the summer internship.

***Applicants are required to be eligible to lawfully work in the U.S. immediately; employer will not sponsor applicants for U.S. work authorization (e.g. H-1B visa) for this opportunity***

What You Can Expect:

• Dates of internship: June 2, 2027 – August 11, 2027 (10 weeks
• Hours: Monday-Friday, 38.75 hours per week
• Due to the short duration of the summer program, it is an expectation that hired interns will be available for the duration of the summer internship with little to no disruption in work schedule.
• Hourly Rate: $25.00/hour. In addition, selected interns will be eligible for a $2,000 stipend (minus applicable taxes)!
• Location: This position will be in a hybrid work environment located in Bloomington, IL
• Selected interns should plan to spend time working from home and some time working in the office as part of our hybrid work environment. Please note that relocation benefits will not apply.
• Applicant volume and hiring needs may result in early closure or extension beyond the listed deadline, so apply as soon as possible!
• To submit an application, click "Apply" on the job listing page on the State Farm career site.
• Competitive candidates will be invited to participate in a pre-screening video interview in the Fall of 2026

*****Applicants are required to be eligible to lawfully work in the U.S. immediately; employer will not sponsor applicants for U.S. work authorization (e.g. H-1B visa) for this opportunity***

Our Benefits

We are excited to offer our interns a tailored set of benefits with a range of valuable perks to help support you during your time with us!

Time Off

• 40 hours of Life Leave
• Military Leave

Financial Benefits

• 401(K) Savings Plan (Eligible at age 18)
• Mutual Funds (Eligible at age 18)
• Commuter Benefits

Miscellaneous Benefits

• Wellness programs
• US Discount program
• Good Neighbor Grant program
• Matching Gift program
• Employee Assistance Fund
• Company Holidays