Brand and Creative Services Manager in Denver, Colorado at FMI Corporation
Job Description
FMI is seeking a strategic, highly skilled Brand and Creative Services Manager to strengthen and evolve the firm’s visual brand. This role combines senior-level design expertise with brand stewardship, creative direction and people leadership.
The Brand and Creative Services Manager will establish a cohesive visual system, elevate the quality and consistency of FMI materials and execute impactful creative work across the firm. This person will bring strategic thinking, strong visual judgment and a practical, collaborative approach to translating complex ideas into clear, compelling and differentiated communications.
This role will directly manage and mentor FMI’s internal designers and partner closely with marketing colleagues, subject matter experts and business leaders across FMI Consulting and FMI Capital Advisors. The manager will also identify and oversee external creative partners to ensure their work meets FMI’s standards for quality, timeliness and brand alignment.
- Manage the intake, prioritization and workflow of creative requests in partnership with the marketing team.
- Directly manage and develop FMI’s internal designers, including setting priorities, assigning work, providing regular coaching and feedback, and supporting performance and professional growth.
- Provide creative direction and quality control for internal designers and external creative partners.
- Champion the thoughtful use of AI-enabled design tools and workflows to improve efficiency, exploration and scale while maintaining quality and brand consistency.
- Build trusted relationships with internal stakeholders by offering thoughtful creative counsel and clear recommendations.
- Lead the ongoing evolution and application of FMI’s visual brand, ensuring a cohesive and differentiated look and feel across all channels.
- Develop, document and maintain practical brand guidelines for typography, color, imagery, layout, presentation design and visual storytelling.
- Audit existing marketing, sales and client-facing materials to identify opportunities to improve consistency, clarity and overall quality.
- Establish design standards, templates and repeatable systems that enable the broader team to create materials efficiently while protecting brand integrity.
- Help translate FMI’s strategic positioning into a visual identity that reflects the firm’s expertise, credibility and future direction.
- Serve as a senior designer, personally creating high-quality visual elements for presentations, reports, brochures, one-pagers, website experiences, landing pages, digital and interactive assets, event materials, social graphics, infographics and other marketing collateral.
- Lead creative concepts for key firm initiatives, thought leadership campaigns, service offerings and business development materials.
- Guide the visual design of FMI’s digital experiences, including website pages, landing pages and interactive content, in partnership with digital marketing colleagues and developers.
- Partner with stakeholders across the business to turn complex information into clear, compelling visual narratives.
- Elevate the design and usability of client-facing materials, particularly high-value presentations and materials used by FMI Consulting and FMI Capital Advisors.
- Provide art direction for photography, illustration, video and other external creative resources as needed.
- Bachelor’s degree in graphic design, visual communications or a related field, or equivalent professional experience.
- 8 or more years of progressive design experience, ideally within a professional services, B2B or complex corporate environment
- A portfolio that demonstrates strong visual judgment, excellent presentation design, brand-system development and the ability to simplify complex information.
- Experience directly managing and developing designers, including coaching, performance management and workload prioritization.
- Advanced proficiency in Adobe Creative Cloud, particularly InDesign, Illustrator and Photoshop, as well as expert-level Microsoft PowerPoint design skills.
- Experience with Figma or similar digital design tools, Adobe Acrobat Pro and AI-assisted creative tools such as Adobe Firefly is strongly preferred.
- Experience creating and applying brand guidelines across print, digital, presentation and campaign materials.
- Strong understanding of typography, layout, information design and visual storytelling.
- Strong working knowledge of web design, basic UX principles, interactive content and digital asset production.
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