Commercial Channel Sales at ICIMS - Lutron Electronics Company, Inc – Coopersburg, Pennsylvania

Lutron Electronics Company, Inc
Commercial Channel Sales

PR--Humacao

Job ID: 2026-5123
Type: Regular Full-Time
# of Openings: 1
Category: Outside Sales
Lutron - Puerto Rico

Overview

Lutron is looking for a dynamic Commercial Channel Sales professional to spearhead our Commercial and Electrical Wholesale (EW) growth across the Caribbean. Based in Puerto Rico, you will be the primary driver of market demand, specification, and revenue. This is a role for a sales professional who can navigate the technical complexities of commercial construction while energizing a diverse channel of dealers and distributors.

Responsibilities

• Build and maintain deep, trust-based relationships with "Project Influencers," including commercial architects, electrical consultants, lighting designers, and project management consultants.
• Position Lutron as the standard for commercial building requirements, ensuring our solutions are written into the initial design phases.
• Proactively grow the specification pipeline year-over-year, utilizing Salesforce (SFDC) to track progress from concept to completion.
• Identify and prioritize high-potential projects across key segments, including Grade-A office towers, Multi-Dwelling Units (MDUs), retail, and mixed-use developments.
• Drive the sales of Lutron’s full commercial portfolio, including lighting controls, automated shading, and intelligent lighting solutions.
• Execute targeted business development plans to increase the market share of Lutron’s newest innovations and technology solutions.
• Train and enable dealers and distributors to confidently sell, demonstrate, and support Lutron’s commercial portfolio.
• Plan and execute sales strategies to achieve both total revenue targets and specific strategic product goals.
• Work closely with Lutron Design teams, Systems Sales Engineers (SSE), and Product Leaders to provide seamless customer experience and resolve technical project hurdles.
• Gather and report field intelligence on competitor activity and regional trends to support long-term corporate strategy.
• Monitor key account metrics and provide regular, data-driven reports to senior management.

Qualifications

• Bachelor's Degree with minimum 2.80 GPA required; If you have 5 or more years of total work experience, degree is not required
• 5–10 years of channel sales / indirect sales experience
• Ability to travel 50% of the time throughout the LATAM territory
• Proven track record of scaling revenue through channel partners
• Experience driving product portfolio adoption and attach-rate growth
• Proficient in Salesforce (SFDC) for pipeline and forecast management
• Proven partner engagement, negotiation, and cross-functional collaboration skills
• Familiarity with LATAM markets and premium building solutions (preferred)
• Personal vehicle and Driver's License required

Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent. Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at www.lutron.com.

Lutron Electronics is an Equal Opportunity – Affirmative Action – Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age, disability or genetics