Director of Admissions ($115K - $135K) at Swedish Institute Inc – New York, New York

The Director of Admissions at Swedish Institute – College of Health Sciences is a strategic, hands-on leader responsible for driving enrollment growth and leading a high-performing admissions team. This role oversees the full student recruitment lifecycle—from inquiry through enrollment—ensuring a seamless, supportive, and student-centered experience.

Reporting to the Vice President of Enrollment, the Director will play a critical role in advancing Swedish Institute’s mission to prepare students for meaningful careers in healthcare and the healing arts. The ideal candidate brings a strong balance of data-driven strategy, team leadership, and a passion for helping students take the next step toward impactful careers.

About Swedish Institute

Swedish Institute – College of Health Sciences is a private college in New York City dedicated to educating students for careers in healthcare fields such as nursing, massage therapy, and allied health programs. With a strong focus on hands-on training and career readiness, Swedish Institute serves a diverse student population and is committed to student success from enrollment through graduation and beyond.

Key Responsibilities

Enrollment Strategy & Performance

• Develop and execute admissions strategies to meet and exceed enrollment goals across all programs.
• Monitor and optimize the admissions funnel, with a focus on improving conversion rates.
• Analyze data and trends to identify gaps and implement targeted solutions quickly.
• Drive urgency and responsiveness in outreach.

Team Leadership & Development

• Lead, coach, and develop a team including Associate Director, Assistant Director, Senior Admissions Counselors, Admissions Counselors, and Online Admissions Counselor
• Foster a mission-driven, student-centered, and results-oriented team culture.
• Hire, onboard, and train staff to ensure rapid ramp-up and sustained performance.
• Create clear career pathways to support employee growth and retention.

Operational Excellence

• Oversee daily admissions operations, including call campaigns, appointment setting, and enrollment follow-up.
• Ensure timely, consistent, and high-quality engagement with prospective students.
• Maintain strong CRM discipline, data integrity, and workflow efficiency.
• Implement best practices for engaging non-traditional and career-focused students.

Cross-Functional Collaboration

• Partner closely with Marketing to align lead generation strategies and improve lead quality.
• Collaborate with Financial Aid to support students in navigating affordability and funding options.
• Work with Academic leadership to align enrollment goals with program capacity and outcomes.

Forecasting & Reporting

• Develop and manage enrollment forecasts, tracking performance against goals.
• Report on weekly, monthly, and term-based metrics to senior leadership.
• Use data insights to inform strategy, staffing, and resource allocation.

Key Competencies

• Strategic thinker with strong execution skills

• Data-driven and results-oriented

• Effective coach and team builder

• Strong communicator with a student-first mindset

• Ability to thrive in a fast-paced, metrics-driven environment.

What Success Looks Like

• Enrollment targets are consistently achieved or exceeded.

• Admissions team is engaged, high-performing, and retained.

• Funnel conversion rates improve across all stages.

• Processes are efficient, scalable, and student-centered.

• Prospective students feel supported, informed, and confident in their decision.

Work Environment

• On-site in New York City

• Occasional evening and weekend availability required to support prospective students.

Why join Swedish Institute

Join a mission-driven institution dedicated to preparing students for impactful careers in healthcare. As Director of Admissions, you will play a pivotal role in connecting students to meaningful educational opportunities while building and leading a dynamic, high-performing team.

Required

• Bachelor’s degree required.
• 5–8+ years of progressive experience in admissions, enrollment management, or a related field
• 3+ years of team leadership experience
• Demonstrated success in meeting or exceeding enrollment or sales targets.
• Strong analytical and CRM experience

Preferred

• Experience in career-focused, allied health, or proprietary education environments.
• Experience working with diverse, non-traditional, or adult learner populations.
• Familiarity with New York State higher education or regulatory environments