Manager of Licensed Products & E-Commerce in Fayetteville, Arkansas at ARMI Manufacturing of NWA
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Job Description
Manager of Licensed Products and E-Commerce
Bring your proven skills as a Manager of Licensed Products & E-Commerce to an organization where you will enjoy competitive pay, 100% company-paid medical and dental, and a 401(k) with up to a 4% company match while helping build and grow a nationally recognized licensed consumer products business.
NXA USA is seeking an experienced Manager of Licensed Products & E-Commerce to own the full product lifecycle for our Licensed Products division. This position is responsible for product strategy, licensing relationships, e-commerce growth, sales and marketing execution, product launches, trade show performance, revenue generation, and overall profitability.
The Manager of Licensed Products & E-Commerce will lead the development and commercialization of licensed collegiate products while driving online sales, increasing brand awareness, and expanding NXA USA's presence within the consumer products market.
Company Overview
Founded in 2003, NXA began its journey as a family-owned business specializing in process and utility piping work. Over the years, we have grown and diversified into two separate companies, expanding our offerings to include a comprehensive range of high-quality products and solutions. Today, NXA Manufacturing operates as its own entity, designing and fabricating custom stainless-steel equipment with an emphasis on products for the food, beverage, and dairy industry.
As an industry leader, we hold our team members to the highest standards, ensuring that we hire the best talent available. Our reputation for work safety, meeting deadlines, delivering quality products, and staying within budget underscores our commitment to excellence. As a family-owned business, we also understand the importance of investing in our team members and giving back to our local community.
Why you should join the NXA Manufacturing Team:
Competitive pay with opportunity for advancement–as the company grows, you can move up the ranks. We are a career driven company where there are very real and achievable advancement opportunities.Phenomenal Leadership– the owner of the company has over 40 years of experience in the industry. He has built the company ona strong foundationand continues to invest in the company bypurchasingthe latest technology and equipment in the industry. As a leader in the industry, we hold our team members to an elite standard by hiring the best of the best.Safety– We strive to keep a clean and safe working environment.Great Work Culture– Join a team of highly skilled tradesman that work very well together because of the team-based mentality.Arkansas Business of the Year Finalist in 2020 2022 Diversity in the Workplace AwardVoted Best Manufacturer in the 2022 Arkansas Best of Biz AwardsCommitted to Sustainability:2021 Mayor’s Environmental Stewardship Award | Green & Sustainable Business of the Year. Top 10 Best Places to Live in the U.S.:Fayetteville has been ranked in the top 10 “Best Places to Live” according to the U.S. News & World’s Annual Reporting list for a consecutive 8 years in a row.Responsibilities
Own the full product lifecycle for the Licensed Products divisionLead all Sales & Marketing efforts for the divisionManage and grow all e-commerce sales channels and website platformsDevelop and launch new licensed products from concept through commercializationBuild andmaintainrelationships with collegiate licensing organizations and university partnersDevelop annual sales, marketing, and growth strategiesManage product pricing, margins, inventory planning, and forecastingOversee website merchandising, promotions, customer experience, and optimizationLead digital marketing initiatives including social media, email marketing, paid advertising, and influencer partnershipsAnalyze sales trends, website analytics, customer behavior, and market opportunitiesCoordinate and attend trade shows, collegiate events, and consumer-facing eventsTrack licensing submissions, royalty reporting, and artwork approvalsCollaborate with manufacturing and engineering teams to successfully launch productsDevelop annual revenue and profitability goals for the divisionPresent business performance updates and recommendations to Executive LeadershipTravel up to 40%Other duties as assignedRequirements
2+ years of e-Commerce and consumer products experiencerequiredExperience managing products from concept through market launchExperience with collegiate licensing, retail, consumer products, or branded merchandise preferredProven experience driving revenue growth and increasing brand awarenessExperience leading sales and marketing initiativesBusiness Knowledge
Strong understanding of Profit & Loss (P&L) managementExperience with pricing strategies, product margins, forecasting, and inventory planningAbility to analyze sales data, website analytics, and market trends to make business decisionsUnderstanding of product development and commercialization processesSoftware Skills
Experience with e-Commerce platforms such as Shopify, WooCommerce, Magento, or similar systemsProficiencywith Microsoft Office Suite, especially ExcelExperience with website management and content updatesKnowledge of digital marketing tools, email marketing platforms, and analytics softwareExperience with social media management platforms preferredSkills & Competencies
Strong sales and marketing abilitiesExcellent communication and relationship-building skillsStrong organizational and project management skillsAbility to manage multiple projects and deadlines simultaneouslyStrategic thinker with a growth-oriented mindsetStrong problem-solving and decision-making abilitiesAbility to work independently and drive resultsBenefits & Compensation:
Dental Coverage- premium paid for team member, Payroll deduction for dependentsafter60 days100% Company-Paid Medical(High-Deductible)for team member, Payroll deduction for dependents after60 daysBuy-Up Copay Medical Plan Optionfor team member and dependents, Payroll deduction after60 daysSTD, LTD, Accident, Critical and Life Insurance- payroll deducted after60 daysVision Coverage- payroll deductedafter60 days401Kupto 4% matchafter60 daysVirtual Health/Mental Health- Paid for team members and dependents starting date of hirePaid Vacationand HolidaysAll qualified applicants will receive consideration for employment without regard to the individual’s race, color, sex, national origin, religion, age, genetic information, status as a military veteran, or any other characteristic protected by applicable law.