Senior Manager, Data & Insights in New York, New York at Storyful

Storyful

Storyful is the world's social media intelligence agency.

Founded by Irish journalists as the first social media newswire, Storyful was created out of the need to break the news faster and utilize social content to add context to reporting. Acquired by News Corp in 2013, Storyful has evolved into a premium service for media, brands and communications. We are the leaders in social media contextualization and verification.

We believe social media is the key to a deeper understanding of global events and cultural phenomena. Our goal is to help our partners understand the attitudes, behaviors and emotions behind the conversations and movements shaping the world.

Powered by a unique ability to gather and streamline data from all corners of an increasingly complex media landscape, our team of journalists and researchers deliver clarity in a world of confusion. Our mission is to dig deeper into the nuance inherent in social media to establish context, verify the truth and, ultimately, to help our partners make sense of the world.

NYC - 1211 Ave of the Americas

Full time
Job_Req_51094

Job Description :
Storyful Intelligence
Title : Senior Manager, Intelligence & Insights
Desired Location: New York (Hybrid - 3 days in office)
Salary: $110-140k + Bonus

About Storyful
Storyful, a News Corp company, is a global leader in social media news and intelligence reporting. We harness data from across the digital and social media landscape to provide trusted, cross-platform content and context in a complex online information environment.
About Storyful Intelligence
Storyful Intelligence partners with global brands, agencies, and organizations to deliver strategic intelligence rooted in social and digital media analysis. Combining technology, social intelligence, and human expertise, we help clients understand the narratives, reputation risks, misinformation, stakeholder dynamics, and online conversations shaping public perception and influence. Our work sits at the intersection of communications, strategy, research, and digital intelligence.
Job Summary
This role will play an instrumental role in developing and delivering decision-grade intelligence for Storyful's clients. Drawing on strong qualitative research expertise, strategic judgment, and digital intelligence capabilities, you will translate complex online conversations, media narratives, cultural dynamics, and reputational signals into clear strategic guidance for communications and business leaders.
You will work across fast-moving and often ambiguous information environments, helping clients understand emerging narratives, reputational risk, stakeholder dynamics, misinformation, and the structural dynamics shaping public perception, influence, and trust.
Unlike traditional analytics-led roles, this position requires a deeply curious, research-driven thinker who is comfortable navigating ambiguity, synthesizing qualitative and quantitative signals, and exercising independent judgment in fast-moving information environments. The ideal candidate combines strong analytical and storytelling capabilities with an understanding of how narratives, influence, reputation, and online behavior intersect across digital ecosystems.
This role requires an intellectually curious and culturally fluent thinker who is comfortable synthesizing qualitative and quantitative signals, exercising independent judgment, and translating complexity into defensible insights and actionable recommendations.
Skills & Experience Desired

• 5-8 years of experience in research, intelligence, communications strategy, media intelligence, consultancy, digital strategy, or related insight-driven environments
• Experience using digital monitoring, research, and intelligence platforms such as Brandwatch, Zignal, Meltwater, NetBase Quid, Talkwalker, BuzzSumo or similar tools. Familiarity with AI-enhanced research workflows and emerging intelligence tools is a plus
• Strong qualitative research and analytical capabilities, including the ability to synthesize insights across disparate digital, cultural, media, and behavioral signals
• Strong intellectual curiosity and interest in digital culture, online communities, media ecosystems, reputation, influence, and emerging technologies
• Deep interest in media, communications, digital culture, influence ecosystems, online communities, and the evolving relationship between technology, information, and public trust
• Experience delivering strategic insights and recommendations for communications, reputation, marketing, policy, media, or business decision-making contexts
• Exceptional written, verbal, and storytelling skills, with the ability to structure complex findings into clear, compelling, and decision-relevant narratives
• Strong client relationship and stakeholder management skills, including experience navigating complex or evolving client requests with professionalism and strategic judgment
• Ability to shape research approaches and investigative methodologies that address nuanced strategic questions across complex information environments
• Prior experience within consulting, agency, media, intelligence, research, or strategic communications environments preferred

Responsibilities
Research & Insights Management

• Develop expertise across Storyful's intelligence methodologies, proprietary tools, and evolving research approaches
• Apply strong strategic thinking and investigative problem-solving to uncover meaningful patterns, narratives, and reputational dynamics across digital ecosystems
• Develop bespoke research approaches and methodologies tailored to complex client and stakeholder questions
• Translate client priorities and business challenges into clear research objectives, investigative frameworks, and strategic intelligence outputs
• Serve as a quality lead across client deliverables, ensuring outputs are rigorous, strategically relevant, and aligned with Storyful standards
• Manage the lifecycle of client engagements, coordinating internal teams and maintaining oversight of project delivery and output quality
• Conduct investigative and narrative-led research across social and digital media, online communities, influencer ecosystems, news environments, and broader cultural discourse
• Identify narrative momentum, reputational exposure, influence dynamics, stakeholder behavior, and emerging risks within fast-moving information environments

Client Engagement & Strategic Partnership

• Support client growth and strategic partnership development alongside commercial and leadership teams
• Build deep understanding of client priorities, communications strategies, and reputational landscapes
• Translate research, narrative analysis, and digital intelligence into actionable strategic guidance and decision-grade recommendations for clients
• Lead client presentations, strategic briefings, and working sessions across engagements
• Serve as a trusted partner to clients, building strong collaborative relationships across programs and engagements
• Help clients navigate ambiguity, emerging risks, and evolving narrative environments with confidence and strategic clarity

Innovation & Thought Leadership

• Work with team leadership to evolve Storyful's intelligence methodologies, research approaches, and strategic frameworks
• Collaborate with product teams to drive tool development and innovation
• Build and maintain expertise across relevant industries, emerging narratives, platform shifts, and reputational dynamics
• Serve as a subject matter expert supporting thought leadership, marketing initiatives, and pre-sales engagements, including contributing to blogs, newsletters, and strategic content

Why Join Storyful?
Join Storyful and help shape the future of decision-grade narrative and reputational intelligence. You'll work at the intersection of media, culture, strategy, and digital ecosystems - helping global organizations navigate increasingly complex, fast-moving, and high-stakes information environments.

Equal Opportunity Employer

We are committed to creating an inclusive workplace that values diversity. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, age, disability, national origin, or any other protected characteristic under applicable local laws.

Reasonable Accommodation

We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at humanresources@newscorp.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

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Job Category:
Storyful - Intelligence

Base Pay Range: $110,000 - $140,000 + Bonus

We're committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate's experience, skills, location, and other relevant factors.

For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.

For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.

About_Us

Storyful is the world's social media intelligence agency.

Founded by Irish journalists as the first social media newswire, Storyful was created out of the need to break the news faster and utilize social content to add context to reporting. Acquired by News Corp in 2013, Storyful has evolved into a premium service for media, brands and communications. We are the leaders in social media contextualization and verification.

We believe social media is the key to a deeper understanding of global events and cultural phenomena. Our goal is to help our partners understand the attitudes, behaviors and emotions behind the conversations and movements shaping the world.

Powered by a unique ability to gather and streamline data from all corners of an increasingly complex media landscape, our team of journalists and researchers deliver clarity in a world of confusion. Our mission is to dig deeper into the nuance inherent in social media to establish context, verify the truth and, ultimately, to help our partners make sense of the world.