Director, Relationship Marketing Strategy in United States at Jobgether

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director, Relationship Marketing Strategy in the United States.

This role sits at the intersection of data, strategy, and customer experience, leading the development of high-impact relationship marketing programs that drive measurable business growth. You will partner closely with clients and internal teams to translate business objectives into actionable, omni-channel marketing strategies grounded in CRM, customer lifecycle insights, and first-party data. Operating in a fast-paced, collaborative agency environment, you will serve as a trusted advisor, shaping strategic direction while ensuring executional excellence. The role blends analytical rigor with creative problem-solving to design campaigns that deliver ROI and long-term customer value. You will also play a key leadership role in guiding teams, influencing stakeholders, and elevating strategic thinking across accounts. This is a highly visible position with direct impact on client success and business outcomes across multiple industries.

In this role, you will lead the design and execution of relationship marketing strategies that strengthen customer engagement, improve lifecycle performance, and drive measurable revenue impact.

• Lead the development and execution of omni-channel relationship marketing and CRM strategies aligned with client business goals
• Translate data, customer insights, and emerging technologies into actionable marketing strategies and campaign concepts
• Serve as a trusted advisor to senior client stakeholders, building long-term relationships and guiding strategic decisions
• Collaborate with cross-functional teams including account management, analytics, creative, and operations to deliver integrated solutions
• Identify key performance metrics and measurement frameworks to demonstrate marketing impact and ROI
• Contribute to new business opportunities by developing strategic recommendations and solution frameworks

This role requires strong experience in data-driven marketing and CRM strategy, combined with leadership capabilities and client-facing expertise.

• Bachelor’s degree required
• 8+ years of experience in data-driven marketing, CRM, email, or omni-channel marketing
• 5+ years of experience in an agency or consulting environment
• Proven experience leading teams and mentoring marketing professionals
• Strong understanding of customer lifecycle strategy and messaging across channels
• Hands-on experience using data, research, and analytics tools to inform strategy and decisions
• Proficiency in Excel and PowerPoint for analysis and client presentations
• Experience with CRM platforms such as Braze or Salesforce Marketing Cloud is a plus
• Healthcare or regulated industry experience is a plus
• Excellent communication, storytelling, and client presentation skills
• Strong organizational skills with the ability to manage multiple projects in a matrixed environment
• Ability to influence stakeholders and operate with a high degree of autonomy and strategic ownership

• Competitive salary range: $113,000 – $158,000 annually
• Medical, dental, and vision insurance coverage
• Life insurance and disability protection (short- and long-term)
• 401(k) retirement savings plan
• Flexible paid time off and at least 15 paid holidays annually
• Paid sick leave and parental leave
• Flexible and hybrid/remote work options depending on location
• Ongoing learning and career development opportunities