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What is the role of a Content Lead at Handoff?

The Content Lead position at Handoff is a Full-time or part-time position opportunity in the Admin/Clerical/Secretarial field.

Where is this Content Lead job located?

Austin, Texas, 78701, United States

What type of employment is offered for this Content Lead role?

Full-time or part-time position

What is the expected salary for this Content Lead job?

Compensation will be discussed during the hiring process.

Content Lead job near me in Austin, Texas at Handoff

Content Lead

Why join us?

Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that speak contractor. With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, were becoming the trusted partner for the people who build our homes.

We are backed by $25M+ raised from Y Combinator, Initialized, and Greycroft. Our team is distributed across hubs in Austin, So Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.

What youll do

Build and own Handoff’s content strategy, from ideation to execution and performance tracking.
Develop a repeatable content playbook that drives scalable growth across SEO and other channels.
Lead SEO strategy, including keyword research, topic clustering, and optimization frameworks.
Partner with Product, Sales, and Customer Success to translate real user insights into content.
Establish clear KPIs and reporting to measure content performance and inform decisions.
Review and elevate content quality across all outputs, ensuring clarity, consistency, and impact.
Run structured experiments across content formats, channels, and messaging to drive continuous improvement.
Collaborate with content marketers and external contributors to scale production effectively.
Continuously refine strategy based on performance data, market trends, and company priorities.

About you

5–7+ years of experience in content marketing or content strategy roles, ideally in B2B SaaS or high-growth startups.
Proven track record of building and scaling content strategies or playbooks that drive measurable growth.
Strong copywriting skills, with the ability to produce and evaluate high-quality written content.
Deep understanding of SEO, including keyword research, clustering, and tools like SEMrush or Ahrefs.
Experience working cross-functionally with product, sales, or customer-facing teams.
Highly structured thinker with the ability to turn ambiguity into clear frameworks and plans.
Data-driven mindset, comfortable using metrics to guide decisions and iterate on strategy.
High ownership and bias toward action in fast-paced, evolving environments.
Bonus: Experience writing for contractors, trades, construction, or other blue-collar audiences.
Bonus: Exposure to product marketing, storytelling, or technical product education

What we offer

Competitive Salary + Equity
Unlimited Paid Time Off (PTO)
401(k)
Medical, Dental & Vision Insurance
Life & Disability Insurance
Flexible Spending Account (FSA)
Dependent Care FSA (DC FSA)
Relocation Allowance
Top-Notch Equipment - Choose your laptop!
Team Offsites

Content Lead in Austin, Texas at Handoff

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