SVP, Marketing & Ecommerce in United States at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a SVP, Marketing & Ecommerce in the United States.
This executive leadership role is responsible for shaping and scaling a high-growth omnichannel brand across DTC, marketplace, retail, and emerging channels. You will define the strategic direction of marketing, ecommerce, and growth while overseeing a large, multi-disciplinary organization spanning performance marketing, brand, digital product, analytics, and go-to-market execution. The role combines board-level strategic influence with hands-on operational leadership, requiring the ability to move seamlessly between long-term vision and day-to-day execution. You will own full P&L accountability for digital commerce performance, driving revenue growth, profitability, and efficiency across multiple channels. Partnering closely with the CEO and executive leadership team, you will help shape company-wide priorities and ensure marketing is a primary engine of business growth. This is a highly visible role for a senior leader who thrives in fast-paced, scaling environments and is passionate about building enduring consumer brands.
- Lead and develop a multi-functional marketing and ecommerce organization, ensuring strong alignment, performance, and talent development across five senior functional leaders and 35+ team members.
- Define and continuously evolve the company’s omnichannel marketing and growth strategy across DTC, marketplace, retail, and international expansion.
- Own the full marketing and ecommerce P&L, driving revenue growth, contribution margin, and EBITDA performance through disciplined investment decisions.
- Oversee end-to-end ecommerce strategy, including acquisition, conversion, retention, and customer experience optimization across all digital channels.
- Architect integrated brand, campaign, and go-to-market strategies, ensuring cohesive storytelling and high-impact execution across all touchpoints.
- Lead major product launches, seasonal campaigns, and promotional initiatives in close collaboration with cross-functional stakeholders.
- Establish performance frameworks and analytics systems to guide decision-making, ensuring data-driven optimization across all marketing investments.
- Partner with executive leadership on capital allocation, pricing strategy, and long-term commercial planning.
- 10+ years of experience in marketing and ecommerce, including at least 5+ years in senior executive leadership roles.
- Proven experience scaling high-growth DTC and omnichannel consumer businesses, ideally with exposure to CPG or similar industries.
- Strong track record of owning and managing large marketing budgets (eight- to nine-figure scale) and driving measurable financial outcomes (revenue, margin, EBITDA).
- Deep expertise across modern digital marketing and ecommerce ecosystems, including paid media, lifecycle marketing, SEO, CRO, and analytics.
- Demonstrated ability to build, lead, and scale high-performing, cross-functional teams.
- Strong strategic thinking combined with operational execution skills, with the ability to operate effectively at both high-level vision and detailed execution.
- Experience designing and executing go-to-market strategies for product launches and category expansion.
- Exceptional communication and leadership skills, with the ability to influence executive stakeholders and drive alignment across complex organizations.
- Strong analytical mindset with the ability to interpret data, challenge assumptions, and guide investment decisions.
- Entrepreneurial, adaptable, and comfortable operating in fast-paced, ambiguous growth environments.
- Competitive base salary starting from $275,000+, with total compensation dependent on experience and qualifications.
- Equity participation in a high-growth consumer brand.
- Comprehensive medical, dental, and vision insurance with employer contributions.
- 401(k) plan with company match.
- Generous parental leave and fertility support programs.
- Fully remote work environment with flexibility and autonomy.
- Annual home office and professional development reimbursements.
- Wellness benefits including gym, meal, and health-related reimbursements.
- Unlimited PTO plus company holidays and wellness days.
- Employee product discounts and complimentary product offerings.
- Monthly coworking space reimbursement for flexible work arrangements.
- Regular virtual events, company offsites, and team-building initiatives.