Sr. Content Marketing Manager in United States at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Sr. Content Marketing Manager in the United States.
This role sits at the intersection of storytelling, culture, and performance-driven marketing, where you will lead high-impact, integrated campaigns that bring major content launches and brand moments to life. You will shape how global audiences discover and engage with culturally relevant stories, translating creative vision into cohesive go-to-market strategies across multiple channels. Working closely with creative, product marketing, PR, social, performance, and talent teams, you will help orchestrate campaigns that elevate both brand perception and business outcomes. The environment is highly collaborative, fast-paced, and deeply rooted in experimentation and innovation, including the use of emerging AI tools. You will operate across strategy and execution, balancing big-picture thinking with hands-on campaign delivery. This is a high-visibility role with direct impact on audience growth, engagement, and brand resonance.
You will be responsible for leading end-to-end integrated marketing campaigns that connect storytelling, audience insights, and business objectives. Your work will shape how major launches are positioned, executed, and optimized across channels.
- Lead integrated marketing campaigns from strategy, positioning, and creative briefing through execution, launch, and performance analysis
- Develop go-to-market strategies across owned, earned, paid, social, product, and talent/instructor channels
- Write clear, compelling campaign narratives, positioning frameworks, and creative briefs that guide cross-functional teams
- Partner with Creative, Content, PR, Product Marketing, Social, Performance Marketing, and Talent teams to ensure cohesive execution
- Collaborate directly with instructors, creators, and external partners to align on campaign vision and co-marketing opportunities
- Use audience insights, performance data, and experimentation to refine campaign strategy and improve outcomes
- Support on-set and production moments to ensure real-time marketing alignment and creative execution
The ideal candidate is a strategic marketer and strong storyteller with deep experience leading complex, cross-functional campaigns in fast-moving consumer, entertainment, or content-driven environments. You are equally comfortable shaping high-level strategy and executing detailed campaign work.
- 7+ years of experience in integrated marketing, content marketing, brand marketing, or entertainment marketing
- Proven track record of leading end-to-end campaigns with measurable impact across multiple channels
- Strong storytelling and strategic writing skills, including briefs, positioning frameworks, and campaign narratives
- Excellent cross-functional collaboration and stakeholder management skills, including executive-level communication
- Experience working with talent, creators, instructors, or external partners in campaign or production settings
- Strong understanding of audience behavior, cultural trends, and content-driven marketing strategies
- Comfortable working in environments that leverage experimentation, data insights, and emerging AI tools
- Strong organizational and project management skills with the ability to manage multiple concurrent campaigns
- Competitive salary ($154,000 – $185,000 USD) plus equity
- Comprehensive health, dental, and vision insurance
- Flexible PTO and work-life balance policies
- Equity participation in a high-growth, global consumer brand
- Remote-first work environment within the United States
- Opportunities to work on high-visibility cultural and entertainment-driven campaigns
- Access to a collaborative, creative, and innovation-focused culture