Rental Counter Associate at Aaction Rents – Santa Rosa, California

At Aaction Rents, we’re looking for someone who enjoys helping customers, knows their way around equipment (or wants to learn), and takes pride in being part of a solid team. This role is the front line of our business—working directly with customers to get them what they need, when they need it.

If you’re someone who likes staying busy, solving problems, and being part of a crew that supports each other, you’ll fit right in.

• Help customers identify and rent the right equipment for their needs
• Process rental orders and contracts accurately and efficiently
• Coordinate deliveries and pickups with our transport team
• Answer customer questions in person and over the phone
• Follow up on rental needs and maintain strong customer relationships
• Handle cash and credit card transactions
• Communicate potential sales opportunities to our sales team
• Maintain a clean, professional appearance and workspace
• Stay engaged in ongoing training (minimum 20 hours per year)
• Jump in where needed to keep operations running smoothly

• High school diploma or equivalent
• 1+ year of rental industry experience preferred
• Familiarity with construction, industrial, or lawn & garden equipment
• Strong customer service and communication skills
• Basic mechanical aptitude
• Ability to work both independently and as part of a team
• Valid CA driver’s license with a clean DMV record

• Ability to lift 25–80 lbs regularly (up to 100 lbs occasionally)
• Frequent standing, walking, bending, and reaching
• Ability to work in a fast-paced environment, including uneven terrain
• Awareness of surroundings and ability to respond to safety concerns

We’re a local company with a strong team culture built on doing things the right way. We take care of our customers, support our crew, and expect everyone to bring a positive attitude to the table.

Customer : Quality : Crew – The Best