Director of Product Management - Software & Mobile at Good Sportsman Marketing LLC – Henderson, Nevada

GSM Outdoors is building the next generation of connected outdoor technology, and we’re looking for a forward-thinking Director of Product Management to lead our growing mobile and software ecosystem.

In this role, you will define and execute the product vision for GSM’s consumer-facing iOS and Android applications, cloud-connected platforms, and digital services that power our wireless cameras, smart optics, and other connected devices. You will lead a team of Product Managers and work closely with engineering, design, firmware, and business teams to deliver intuitive, reliable, and high-performing digital experiences.

This is a highly visible leadership opportunity to shape the software foundation behind some of the most recognized brands in outdoor technology — and to help drive the evolution of GSM’s connected product strategy, subscription services, and mobile-first customer experience.

If you’re passionate about building scalable mobile products, leading high-performing teams, and delivering software that customers truly depend on, we’d love to talk.

What You’ll Do

• Own and drive the long-term product strategy and roadmap for GSM’s mobile applications, cloud services, and connected software ecosystem
• Lead, mentor, and scale a team of Product Managers and Product Owners across mobile, backend, and platform initiatives
• Partner closely with engineering leadership across iOS, Android, cloud infrastructure, QA, DevOps, and firmware to deliver high-quality releases on schedule
• Translate customer needs, business goals, and market opportunities into clear product requirements, prioritized backlogs, and measurable execution plans
• Establish product KPIs such as retention, engagement, crash-free performance, subscription conversion, feature adoption, and app store ratings
• Use analytics, experimentation, and customer feedback loops to drive continuous improvement and long-term product health
• Collaborate with marketing and customer experience teams to support product launches, onboarding flows, App Store / Google Play optimization, and in-app messaging
• Ensure products meet privacy, security, and compliance standards (GDPR, CCPA, platform policies) while maintaining customer trust
• Help define GSM’s connected services future, including opportunities in subscription models, AI-driven features, remote device management, and digital ecosystem expansion

• 10+ years of product management experience in consumer mobile apps, software platforms, SaaS, or connected device ecosystems
• 3+ years of experience leading and developing Product Managers or cross-functional product teams
• Proven track record of shipping and scaling high-quality iOS and Android applications with strong adoption, engagement, and user ratings
• Strong technical fluency across mobile development ecosystems, APIs, cloud services, analytics platforms, and Agile delivery
• Experience working on hardware-connected software products (IoT, outdoor tech, smart home, wearables, etc.) strongly preferred
• Data-driven mindset with the ability to balance customer experience, technical complexity, and business outcomes
• Strategic thinker with executive presence and the ability to align stakeholders across engineering, marketing, sales, and leadership
• Passion for the outdoors, hunting, scouting, or outdoor recreation is a plus