Digital Content Manager/Web Manager - Remote (West Coast) in Laguna Beach, California at SCP HOSPITALITY MANAGER LLC

Description: Digital Marketing Manager/Web Manager
Soul Community Planet (SCP) was born out of a vision to make the world a better place by serving those who value personal wellness (Soul), social good (Community), and the environment (Planet). SCP provides hand-crafted venues comprising of hotels, coworking spaces, restaurants, and fitness centers. For those who believe in the power of healthy living, kindness toward others, and compassion for the planet, welcome to SCP.The SCP brand and culture are founded on the core values of Soul Community Planet: healthy, kind, and green. With a growth mindset and a kindness focus, the new team member will exemplify and practice the SCP culture alongside the SCP community.For more on Soul Community Planet, visit www.soulcommunityplanet.com, and to learn about our properties, visit www.scphotel.com.
Location: This role is fully remote, but we are seeking candidates in PST. Compensation: A competitive salary of $85,000, depending on experience.
Opportunity to grow with a mission-driven, values-based company Benefits & Perks of Joining Us:

• Flexible Time Off Policy + Holiday pay
• Fully Remote Role / No office commute!
• 10 weeks Parental Leave
• Health Insurance (Medical, Dental, Vision + more)
• 401k + Company Matching
• Discounted Travel Perks across SCP properties

The Role:
Are you a digitally savvy marketer who thrives at the intersection of creativity, data, and technology? SCP Hospitality is seeking a Digital Marketing Manager to support and enhance our digital presence across a growing portfolio of purpose-driven properties. This role is ideal for someone who loves rolling up their sleeves—building and optimizing website experiences, executing SEO strategies, and leveraging AI tools to drive efficiency and innovation. You’ll play a key role in ensuring our digital touchpoints are engaging, on-brand, and performance-driven.
What You’ll Do:
Website Management & Execution

• Build and update website pages across properties using WordPress
• Maintain website content, including copy, images, PDFs, and links
• Perform ongoing QA to ensure functionality across devices and browsers
• Leverage AI tools to streamline workflows and improve efficiency

SEO Execution & Optimization

• Execute on-page SEO (metadata, headers, internal linking)
• Support keyword research and content optimization using AI tools
• Collaborate on ongoing SEO initiatives across properties

Content & Digital Support

• Draft, refine, and format website content
• Adapt internal content for web optimization and brand alignment
• Ensure all content reflects SCP’s storytelling voice and standards

Analytics, Tracking & Optimization

• Support campaign tracking (UTMs, tagging, GA4)
• Monitor performance and identify trends and opportunities
• Use AI tools to analyze data and surface actionable insights
• Collaborate on optimization strategies

AI & Workflow Innovation

• Utilize AI tools to enhance content creation, SEO, and workflows
• Identify opportunities to scale and improve digital processes
• Stay current on emerging trends in AI and digital marketing

Who You Are:

• 4–6+ years of experience in digital marketing or web management
• Strong experience with WordPress website builds and updates
• Solid understanding of SEO fundamentals (on-page and local SEO)
• Experience with GA4, UTM tracking, and performance analysis
• Comfortable using AI tools to support content and workflows
• Strong attention to detail with excellent QA skills
• Highly organized with the ability to manage multiple projects
• Collaborative and comfortable working in a fast-paced environment
• Experience in hospitality, travel, or lifestyle brands is a plus
  
  Education and Experience
• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)
• Experience working with multi-location brands or managing multiple websites is a plus
• Experience in hospitality, travel, or lifestyle brands is preferred
• Portfolio or examples demonstrating website management, page builds, or SEO/content work is a plus

Working Conditions

• Must be able to sit for long periods of time.
• Remote position must have a dedicated workspace and internet access.
  

Requirements: