What is the role of a Director, Marketing at Farmers National Co?

The Director, Marketing position at Farmers National Co is a Full-time or part-time position opportunity in the relevant field.

Where is this Director, Marketing job located?

Omaha, Nebraska, 68154, United States

What type of employment is offered for this Director, Marketing role?

Full-time or part-time position

What industry does this Director, Marketing position belong to?

This role spans multiple industries.

What is the expected salary for this Director, Marketing job?

Compensation will be discussed during the hiring process.

How can I apply for the Director, Marketing position at Farmers National Co?

You can apply directly through the application link provided.

Director, Marketing at Farmers National Co

Farmers National Company is an employee-owned company headquartered in Omaha, NE. We are the Nation's leading landowner services company and have been in business for 97 years. We pride ourselves in meeting and exceeding goals and objectives of our clients, customers and stakeholders! We offer a wide range of benefits including Medical, Dental, Vision, PTO, 401k match and much more!

We are currently seeking a highly motivated individual to join our team as a Director, Marketing, in our Omaha Office. The Director, Marketing will be responsible for planning, leading, directing, developing, and coordinating policies, activities, and staff of the Marketing department.

Apply today if this sounds like the perfect fit for you!

DUTIES AND RESPONSIBILITIES:

Develop and execute comprehensive marketing plans that support the company’s strategic objectives and revenue goals

Manage and direct the marketing team in implementing strategic campaigns across multiple channels, including digital/analog advertising, email, social media, SEO, and events

Collaborate cross-functionally with sales, product, and customer success teams to coordinate campaigns and ensure alignment across all teams

Lead and own end-to-end planning, execution, and analysis of product launches and promotions

Identify opportunities for growth and expansion of the company’s marketing reach through new channels or partnerships

Manage the budget and forecast ROI for all marketing campaigns and initiatives

Analyze and report on the ROI and efficacy of all marketing programs using a data-driven approach

Performs other related duties as assigned by management

SUPERVISORY RESPONSIBILITIES:

Manages 1-3 staff members

Interviews, and hires new marketing staff

Provides constructive and timely performance evaluations

Handles discipline of employees in accordance to company policy

QUALIFICATIONS:

Bachelor’s Degree in Marketing, Market research, or related field

Associate’s Degree and 5 years work experience in lieu of Bachelor’s Degree

High School Diploma, GED, or equivalent certificate of competency and 8 years work experience in lieu of Bachelor’s Degree

5+ years of marketing experience

5+ years of marketing leadership experience

Advanced in Microsoft Office, Page Maker, or equivalent software

Outstanding communication, presentation, and leadership skills

Previous agricultural background preferred, but not required

PHYSICAL DEMANDS AND WORK ENVIRONMENT:

Continually required to sit, talk/hear and utilize visual acuity to operate equipment, read a computer monitor and use a keyboard

Occasionally required to lift/push/carry items less than 25 pounds

Occasionally (5%) travel within specified region on prospective client visits and to attend company/industry functions as required

COMPETENCIES:

Ethics - Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.

Communication - Speaks and writes clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings; Edits work for spelling and grammar; Varies writing style to meet needs.

Cost Consciousness - Works within approved budget; Develops and implements cost saving measures; Contributes to profits and revenue; Conserves organizational resources.

Innovation - Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others' attention.

Planning/Organizing - Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans.

Professionalism - Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.

Director, Marketing at Farmers National Co – Omaha, Nebraska

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