Marketing and Outreach Assistant at Acera School – Winchester, Massachusetts

Join a positive, collaborative school community! Apply your superior organizational skills, innovative knowledge of social media, flexible mindset, and drive to do what it takes to market and support our school every day. Work collaboratively with Acera’s Enrichment, Marketing, Admissions, and Core Program to showcase Acera is known as a place where kids can become their best selves, in a culture of freedom and joyful learning!

Why Join Acera?
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Acera is a progressive, independent school serving high-ability students ages 5 to 15. Gifted students explore and learn at a pace appropriate to each child’s unique motivation and potential, not their age. Our culture is not about pressure to achieve; it is about freedom to thrive. Become part of a vibrant community, where 93% of students like or love coming to school every day. We support our students’ innate curiosity and love of learning. Through developing EQ, complex and creative thinking skills, and systems awareness, we develop thinkers and innovators who will be able to make positive change in our world.

Acera: The Massachusetts School of Science, Creativity and Leadership
5 Lowell Avenue, Winchester, MA 01890 (8 miles north of Boston)

Reports to: Director of Development and Parent Engagement

Position Overview
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Acera School is seeking a creative, energetic Marketing & Outreach Assistant to support enrollment growth and help share the story of our school with the broader community. This is a hands-on, outward-facing role for someone who enjoys connecting with people, creating content, and being present in the life of a school.

A central part of this role is helping bring Acera’s story to life through social media—capturing authentic moments, highlighting student experiences, and contributing to campaigns that reflect the curiosity-driven, student-centered nature of the school.

Key Responsibilities
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1. Social Media & Storytelling
- Support the execution of Acera’s social media presence across platforms (Instagram, Facebook, LinkedIn)
- Capture day-to-day school moments (photos, short videos, quotes, classroom highlights) and help turn them into engaging posts
- Assist in building and maintaining a consistent content calendar
- Contribute to storytelling campaigns that highlight student growth, classroom experiences, and community events
- Track basic engagement metrics and help identify what content resonates most with audiences
- Ensure all content aligns with school guidelines around student privacy and brand voice

2. Marketing & Outreach Support
- Represent Acera at local events (e.g., weekend Town Days, festivals, community gatherings) as a welcoming and knowledgeable ambassador
- Assist in promoting school programs, events, and admissions efforts
- Support outreach initiatives aimed at increasing enrollment in both Core Program and Enrichment offerings
- Help distribute marketing materials and maintain community relationships

3. Content Creation & Program Visibility
- Collect and organize photos, videos, and stories from classrooms and school events
- Draft short-form content (captions, blurbs, highlights) for use across platforms
- Support the creation of newsletters, flyers, and other marketing materials
- Collaborate with faculty and staff to surface meaningful student experiences
- Share student achievements through social media and other communication channels
- Assist with event promotion and documentation (before, during, and after events)

School Community Responsibilities
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This role is an active part of the school community. Responsibilities include participating in school life beyond core duties, such as covering one weekly playground duty and one weekly dismissal duty, as well as supporting and assisting with school events throughout the year.

Qualifications
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- Bachelor’s degree required
- 1-3 years of experience in social media marketing, communications, education, or related field
- Strong interest in social media, storytelling, and content creation
- Comfortable using platforms like Instagram and basic design tools (e.g., Canva)
- Strong written communication skills with attention to tone and clarity
- Outgoing and comfortable interacting with families and community members
- Organized, proactive, and able to follow through on tasks, with the ability to receive, reflect on, and incorporate feedback effectively into their work
- Willingness to work occasional evenings and weekends as needed
- High emotional intelligence and sound judgment under pressure
- A growth mindset and enthusiasm for ongoing learning and professional growth

Salary & Benefits
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- $45,000-50,000 annually
- Health care benefits, Federal/State holidays off
- Two weeks of accrued vacation in addition to school breaks in December, February, and April
- Full time year round position
- School-aged children of full time employees are able to attend Acera’s after school program free of charge
- School aged-children who independently apply for and are granted admission to Acera typically receive a financial aid stipend, capping annual tuition at $17,000/ year
- Schedule-Will include some flexible hours:

-- Weekend and Evenings- when additional time is required, we offer comp time to ensure a balanced workload
-- School Year: 8:30-4:30 PM; may shift with weekend and evening work for events
-- Summer: 8:30-4:30 PM; may shift with weekend and evening work for events

Working Conditions
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- Prolonged periods standing and walking throughout school, classroom, and campus, including climbing stairs
- Must be able to traverse the space and adjust one’s tone and height, by bending or leaning
- Prolonged periods sitting and working on a computer
- Must be able to lift up to 15 pounds at times

Key Traits for Success
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- Curious and observant - able to notice and capture meaningful moments
- Warm and approachable - represents the school well in public settings
- Creative but also reliable with day-to-day execution
- Open to feedback and eager to learn

Impact of the Role
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This role helps shape how prospective families first experience Acera. By sharing authentic stories and representing the school in the community, the Marketing & Outreach Assistant plays a meaningful role in growing enrollment and strengthening the school’s presence.

Start Date
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Anticipated start date: Flexible-by May 1, 2026

Equal Opportunity Employer
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Acera is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state, or local laws.

Conditions of Offer
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All offers of employment are contingent upon CORI, SORI and fingerprint-based background checks, as required by the laws of the Commonwealth of Massachusetts. Under the Immigration Reform and Control Act (IRCA), our organization is required to verify the identity and work authorization of all newly hired employees. Therefore, if you accept this position, you will be required to complete a Form I-9 upon hire. Within 3 days of beginning employment, you will need to supply acceptable documentation (as noted on the Form I-9) of your identity and work authorization.