Sr Channel Marketing Manager at Malwarebytes Inc. – Bastia Umbra, Perugia

Here at Malwarebytes, we believe that when you’re free from threats, you’re free to thrive. It all started in 2008 with one person who needed help with a malware infection, and a community coming together to find solutions. In that moment in time a product was born for all people, with a mission to rid the world of malware. Our product has since grown and evolved, from removing malware, to protecting devices, to ever-changing prevention.

About ThreatDown

ThreatDown, the corporate business unit of Malwarebytes, is redefining cybersecurity for growing businesses with solutions that stop ransomware, malware, phishing, and AI-powered attacks. Our platform is trusted, intuitive, and built for lean IT teams that need speed without complexity. At ThreatDown, you’ll join a team driven by innovation, resilience, and a passion for empowering businesses to thrive securely. If you're ready to make a real impact in cybersecurity, we’d love to meet you.

Malwarebytes/ThreatDown is looking for..

A strategic, relationship-driven Sr. Channel Marketing Manager – EMEA & APAC to lead regional channel marketing initiatives across EMEA & APAC partner efforts. This role will be based in the EMEA region and serve as the primary marketing partner to our Channel Sales team and ecosystem of VARs, MSPs, resellers, and distribution partners.

As a channel-first cybersecurity SaaS organization, our growth depends on building strong, trusted partnerships and activating our partners with impactful co-marketing programs. This role will focus on developing joint marketing plans, executing high-impact events and sponsorships (virtual and in-person), and positioning ThreatDown as a best-in-class partner in the cybersecurity ecosystem.

The ideal candidate combines strategic planning with hands-on execution, thrives in cross-functional environments, and understands how to drive pipeline through partner relationships in complex, multi-region markets.

What You Will Do:

Serve as the primary marketing partner to EMEA & APAC Channel Sales, aligning on regional revenue goals, partner priorities, and co-marketing strategies. Develop and execute joint marketing plans with key VARs, MSPs, resellers, and distribution partners across the target regions. Plan and execute partner-led and co-branded activities including: In-person events (roadshows, partner days, executive roundtables, trade shows) Virtual events (webinars, workshops, enablement sessions) Sponsorships (industry events, digital placements, partner campaigns) Manage Market Development Funds (MDF) and co-op budgets, including proposal review, allocation tracking, ROI measurement, and performance reporting. Work with Product Marketing to localize messaging and deliver partner-ready assets tailored to regional market needs. Support distribution marketing initiatives, including distributor-led campaigns, promotions, and enablement programs. Ensure ThreatDown maintains a strong presence within key regional partner ecosystems and industry associations. Track, measure, and report on campaign effectiveness, partner engagement, pipeline influence, and ROI across the target regions. Act as the voice of regional partners internally, sharing feedback to improve programs, messaging, and enablement.

Skills You'll Need to Have:

6–10+ years of B2B SaaS marketing experience, ideally within cybersecurity, IT infrastructure, or channel-first organizations. Proven experience in partner/channel marketing across EMEA & APAC markets. Strong understanding of the channel ecosystem, including MSPs, VARs, resellers, and distributors. Experience developing and executing joint marketing plans and managing MDF budgets. Demonstrated success executing field events, partner roadshows, trade shows, and digital campaigns. Strong cross-cultural communication skills and experience working across multiple countries and regions. Ability to build strong relationships with Channel Sales leaders and external partners. Experience tracking partner-influenced and partner-sourced pipeline metrics. Highly organized with strong project management skills and the ability to manage multiple partners and campaigns simultaneously. Data-driven mindset with experience using CRM and marketing automation platforms. Willingness to travel within EMEA & APAC as required. Degree in Marketing, Business, or related field.

Perks & Benefit:

Comprehensive medical, dental, and vision insurance coverage Employee Referral Bonus Program  Wellness programs   401k and employer matching for (US Employees) Comprehensive Time Off policy An opportunity to do something great for yourself and the world!

(Benefits and Perks subject to change by country/region)

Legal Language:

(US Employees Only)

Applicants have rights under the Federal Employment Laws:

Employee Polygraph Protection Act Know Your Rights: Discrimination is Illegal Family and Medical Leave Act (FMLA)

This is to affirm our policy of providing equal employment opportunities to all employees and applicants for employment in accordance with all applicable laws and regulations.

Our company will not discriminate against or harass any employee or applicant for employment because of race, color, creed, religion, national origin, sex, sexual orientation, gender identity, disability, age, marital status, familial status, membership or activity in a local human rights commission, or status regarding public assistance. We will ensure that all our employment practices are free of discrimination. Such employment practices include, but are not limited to, the following: hiring, upgrading, demotion, transfer, recruitment or recruitment advertising, selection, layoff, disciplinary action, termination, rates of pay or other forms of compensation, and selection for training, including apprenticeship. We will provide reasonable accommodation to applicants and employees with disabilities whenever possible.