Director of Deposit Services - Richmond, Virginia at New Horizon Bank-National Association – Richmond, Virginia

At New Horizon, we’re building a bank that runs on grit, speed, and execution. We move fast, challenge assumptions, and obsess over doing things better — for our clients and for each other. This isn’t a place for red tape; it’s a place for builders. From product design to client experience to operations, we’re constantly pushing for sharper thinking and smarter solutions. Our team is made up of passionate individuals who share a relentless drive to enhance our services and deliver exceptional experiences. If you’re energized by momentum, motivated by results, and excited to shape the future of banking, you’ll feel right at home here.

General Job Summary:

The Director of Deposit Services is responsible for leading New Horizon Bank’s deposit strategy and overseeing execution across the branch network. This role partners closely with the Chief Banking Officer to drive deposit growth, enhance customer experience, and ensure consistent, high-performance execution across all deposit products and channels.

This leader will balance strategy and field execution, ensuring branches are accountable growth engines while maintaining strong operational discipline and regulatory compliance.

Essential Duties and Responsibilities:

Deposit Strategy & Growth Execution

• Partner with the Chief Banking Officer to develop and execute deposit growth strategies aligned with the Bank’s balance sheet and profitability goals.
• Lead the rollout and execution of deposit campaigns, pricing initiatives, and growth programs across the branch network.
• Monitor deposit trends, competitive dynamics, and customer behaviors to inform strategy and tactical adjustments.
• Track and report deposit growth, campaign performance, and pipeline activity.
• Attend joint sales calls with branch manager and/or banking center staff.
• Attend networking events to represent NHB.
• Partner with branch team to actively host community events to drive-in additional opportunities to NHB.

Branch Network Oversight

• Provide leadership and oversight to the Bank’s branch network to ensure consistent execution of sales, service, and operational standards.
• Hold branch leaders accountable for deposit growth, customer experience, and performance metrics.
• Partner with branch leadership on staffing, training, and performance improvement initiatives.
• Serve as a cultural leader, reinforcing New Horizon Bank’s values and expectations.

Customer Experience & Relationship Management

• Champion a customer-first, relationship-driven approach to deposit growth.
• Work collaboratively with Treasury, Banking, Operations, and Marketing teams to deliver seamless customer experience across channels.
• Support branch execution of relationship expansion and referral initiatives.
• Oversee and reinforce deposit exception and profitability discipline.

Reporting, Analytics & Performance Management

• Deliver regular reporting to senior leadership on deposit growth, branch performance, and campaign outcomes.
• Utilize data and analytics to identify opportunities, gaps, and best practices across the organization.
• Support development and distribution of sales and performance reporting for branch and banking teams.

Risk Management & Compliance

• Ensure all deposit products, services, and branch activities comply with regulatory requirements and internal policies.
• Partner with Operations and Compliance teams to identify and mitigate operational or compliance risks.
• Reinforce strong controls while maintaining a high-quality customer experience.

Leadership & Development

• Coach and develop branch leaders and deposit teams to improve performance and execution discipline.
• Support training initiatives related to deposit products, customer engagement, and sales effectiveness.
• Foster a culture of accountability, ownership, and continuous improvement.

Required Knowledge, Skills, and Abilities:

• Proven track record of driving deposit growth through branch-based execution and campaigns.
• Strong understanding of deposit products, pricing, and relationship profitability.
• Demonstrated leadership experience managing managers and influencing cross-functional teams.
• Strong analytical, communication, and execution skills.

Education and Experience:

• Bachelor’s degree in business, finance, banking, or a related field.
• Minimum of 8–10 years of experience in banking with a strong focus on deposits, branch leadership, or retail/commercial banking.