Hayward: General Manager at Team Outsider – Hayward, Wisconsin
About This Position
Team Outsider is seeking an exceptional General Manager to lead our Hayward campground. This is a high-ownership, on-site leadership role for someone who thrives in the day-to-day rhythm of campground life — leading teams, delighting guests, running strong operations, and creating the kind of experiences families remember for years.
This role is ideal for a hands-on hospitality leader who knows how to balance guest experience, people leadership, and business performance — and who believes that great operations and great fun go hand-in-hand.
Mission of the Role
Own the overall success of the Hayward campground by leading day-to-day operations, developing a high-performing on-site team, and delivering exceptional guest experiences that drive loyalty, revenue, and profitability.
The General Manager is the on-site leader responsible for bringing the property’s business strategy to life through disciplined execution, high-energy hospitality, and a robust activity program — ensuring the campground runs smoothly while creating unforgettable moments for guests.
What Success Looks Like
An A-player in this role consistently delivers strong results across the following areas:
Guest Experience & Hospitality
- Deliver a consistently excellent on-site guest experience, from first phone call to check-out
- Ensure hospitality standards and phone scripts are executed with care and consistency
- Lead a fun, well-organized, and engaging activity program that guests look forward to throughout the season
- Train and motivate the team to create memorable moments and earn outstanding guest feedback
People Leadership & Team Development
- Recruit, hire, and develop a fully staffed on-site team
- Provide ongoing coaching, feedback, and development that builds capability and accountability
- Foster a positive, inclusive, and high-performing team culture rooted in hospitality and teamwork
Property & Financial Performance
- Own day-to-day financial performance of the campground, including labor, expenses, and revenue drivers
- Make thoughtful, data-informed decisions that balance guest experience with business outcomes
- Partner with the Campground Operations Coach to execute the property’s business strategy
Operational Excellence
- Execute daily operations in alignment with established processes and standards
- Maintain compliance with all Home Office systems, policies, and procedures
- Plan and complete capital projects on time and within approved budgets
Systems, Tools & Rhythms
- Use the property’s POS system (K2 or Campspot) to manage reservations, reporting, and operational insights
- Come prepared and actively engaged in weekly leadership meetings
- Use available tools, playbooks, and Home Office support to solve problems efficiently
Asset Stewardship & Risk Management
- Take pride in caring for the campground as a long-term asset
- Proactively identify and address operational risks, safety concerns, and misuse of property
Role Based Competencies
- Hospitality & Operations Leadership: Strong command of on-site operations in a guest-facing environment
- Activity-Driven Experience Design: Understands that fun is a core part of the guest experience and business success
- People Leadership: Builds trust, sets clear expectations, and addresses performance with confidence and care
- Financial Acumen: Comfortable managing budgets, labor, and property-level financial tradeoffs
- Execution & Follow-Through: Organized, detail-oriented, and reliable in closing loops
- Problem-Solving & Resourcefulness: Uses available tools and partners effectively to resolve issues
Cultural Competencies
- At Team Outsider, how results are achieved matters just as much as the results themselves. This role requires someone who:
- Takes ownership and accountability
- Communicates clearly, respectfully, and professionally
- Leads with integrity, humility, and optimism
- Embodies Team Outsider’s values:
- Put the team first
- Deliver WOW hospitality
- Practice gratitude
- Be resourceful
- Get better every day
- Give back
Experience We're Looking For
- Prior experience leading hospitality, campground, RV park, or similar on-site operations
- Proven ability to lead and develop frontline teams in a seasonal, guest-facing environment
- Experience managing or influencing property-level financial performance
- Comfort balancing hands-on leadership with strategic thinking
- Strong organizational, communication, and leadership skills
Why Team Outsider
At Team Outsider, we believe hospitality can be a competitive advantage — and that the memories created at campgrounds last a lifetime. When you join our team, you’ll find:
- On-site housing, so you can live where you lead and stay closely connected to the campground community
- 401(k) with company match, helping you invest in your future while building something meaningful today
- An annual free vacation at one of our campgrounds after one year of service, because we believe our team should experience the magic we create for our guests
- Meaningful work that supports creating unforgettable moments for families and outdoor enthusiasts, from first-time campers to multi-generational traditions
- A supportive, values-driven team that genuinely cares about one another
- Real ownership and autonomy at the property level
- A culture rooted in growth, gratitude, and continuous improvement
The pay range for this role is:
70,000 - 75,000 USD per year(Hayward)