Sales Planner at Weather Group Television LLC – New York, New York

Position Summary:

The Sales Planner will develop sales plans and packages for clients that meet the needs of the network/digital clients and sales staff. They will support the Account
Executive with deal execution and work with the P&I team to maximize yield by advertiser for both linear and digital sales.

Essential Duties and Responsibilities:

• Prepare and revise sales plans that maximize the use of inventory while fulfilling agency/client requirements.
• Manage and process all cancellation and expansion options.
• Stewardship: maintain client schedules to ensure delivery of buy, build/schedule ADU packages as needed, work with assistant and traffic to manage preemptions, reaffirm quarterly estimates and create account posts.
• Account Servicing: work closely and communicate directly with appropriate agency/client counterparts as needed to ensure excellent service at all times.
• Generate, track and distribute assigned sales reports, via all sales systems.
• Work closely with the inventory manager to discuss Inventory/Recaps, and enforce all pricing and planning deadlines, policies and procedures for both linear and digital.
• Handle various miscellaneous duties as assigned, including the coordination of training for sales assistants and preparing pitches.
• Assist with custom deck presentations and incorporating research data and marketing sponsorships.
• Oversee execution of marketing elements across platforms.

Education, Experience, Certification Requirements:

• Bachelor’s degree.
• 2-3 years of ad sales linear/digital experience (agency and/or sales).
• Strong knowledge of the media industry, advertising, and media math.

Knowledge, Skills and Abilities:

• Highly motivated with a strong business work ethic, positive attitude and professional demeanor.
• Excellent interpersonal and communication skills, both verbal and written.
• Excellent organizational skills with a strong attention to detail.
• Possess the ability to multi-task and handle projects independently, as well as part of a team.
• Working knowledge of sales support systems/databases a plus.