Marketing Project Manager at ebm-papst Inc. – Farmington, Connecticut

Job brief

As Project Manager in Marketing, you will lead international product and industry campaigns, working with cross-functional teams to develop and execute strategic marketing plans. Additionally, you will be acting as the key liaison between Marketing Intelligence, Strategic Business Fields, Management, and Sales in the Americas, ensuring accurate market insights, driving data-based decisions, and supporting growth strategies.

Essential Duties for the Job
The essential functions of this job require the person, with or without reasonable accommodations, to perform the following:

• Collaborate with internal stakeholders to define marketing goals, target audiences, and key performance indicators (KPIs).
• Conduct market and competitive analyses for the Americas.
• Build and maintain dashboards and reports for the Americas.
• Adapt and enhance Marketing Intelligence software for Americas.
• Monitor brand perception and adjust strategies as needed.
• Coordinate product launches, working closely with product management and sales teams.
• Execute integrated marketing campaigns to support product launches.
• Reporting on campaign effectiveness and adjusting strategies based on data insights.
• Contribute to the trade show concept (displays, messaging etc.)
• Strategy and adaptation for international product communication
• Planning, budgeting, and invoice processing
• Choosing outside vendors/ agencies and management
• Perform all other duties assigned

Qualifications

• Bachelor’s degree in marketing, business, or a related field
• Proven experience (5+ years) in marketing strategy, preferably in a technology or engineering context.
• Strong analytical skills and proficiency in data-driven decision-making.
• Excellent communication and collaboration abilities.
• Familiarity with B2B marketing and industrial sectors.
• Extremely detail oriented, with excellent organizational skills
• Adhere to deadlines and prioritize projects.