Communications Coordinator at Town of Telluride – Telluride, Colorado

Department: Manager's Office
Reports to: Communications Manager
FLSA: Non Exempt
Grade: 40

SUMMARY: The Communications Coordinator supports the Town’s communications and public information efforts by assisting with the development and distribution of clear, consistent, and accessible messaging across multiple channels. Working with the Communications Division Manager and Town departments, this role helps advance community engagement, maintain the Town’s digital presence, and support day-to-day communications operations.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Social Media Management
Create and schedule social media posts across Town platforms (Facebook, Instagram, etc.) that follow the Town’s style, tone, and brand
• Monitor engagement, respond to comments/messages as appropriate, and flag issues for the Communications Manager
• Capture and edit photos and short videos to support community storytelling
• Track social media trends and identify opportunities for the Town to improve reach and engagement

Communications Management
Audit and edit Town website content; monitor information published by departments to ensure clarity, accuracy, and consistency
• Ensure ADA and accessibility compliance across all Town communications, including digital content and public-facing materials
• Draft and publish updates to the Town website, Engage Telluride project pages, and Mailchimp e-blasts
• Create and implement creative content for digital and print platforms (graphics, videos, flyers, newsletters, social content)
• Regularly gather information from Town staff to draft materials, coordinate messaging, and release timely updates
• Develop, organize, and maintain the Town’s video, image, and collateral library
• Capture and edit photos and short videos to support community storytelling
• Support preparation of meetings, presentations, and departmental content planning sessions
• Provide backup support for emergency communications as directed
• Assist with special projects and other tasks as assigned

Public Relations and Community Engagement
Promote and attend Town-sponsored events, serving as an ambassador and helping with on-the-ground coverage
• Build collaborative partnerships with diverse individuals, groups, and community organizations to strengthen outreach efforts
• Serve as a point of contact for citizen inquiries and accessibility assistance; track and categorize inquiries to identify trends and information needs
• Identify opportunities for public engagement related to community issues, concerns, and requests for information for Town Council
• Support video production, editing, and distribution
• Provide bilingual communication support (English/Spanish), as applicable

Administration
• Track monthly performance metrics for social media, website traffic, and other digital platforms
• Prepare simple reports summarizing trends, reach, and engagement to help guide content planning
• Process invoices and support administrative tasks for the Communications Division
• Identify opportunities to improve workflows using new or existing software tools
• Maintain organized digital file systems, working documents, and project trackers

Safety
• Follow all Town safety procedures and work practices to reduce risk and prevent accidents

MINIMUM QUALIFICATIONS (Education/Experience/Licenses/Certifications):
Bachelor’s degree in communications, marketing, journalism, public relations or a closely related field or two (2) years of direct experience in public communication required; Public Relations Society of America (PRSA) certification preferred or 1–2 years of professional experience in graphic design, editing, publications, or general communications work; experience working for a public agency preferred; Spanish language skills preferred; valid driver’s license required.

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:
Knowledge of: grammar, spelling, punctuation, and vocabulary; website and social analytic tools; content calendars and project management systems; press release style guides; publishing and graphic design software; public relations best practices, brand management and media strategies; emergency information response; municipal organization and functions; community and intergovernmental relations; community outreach; Town goals and objectives; communication principles, public affairs issues, and strategies.
Skill in: excellent writing, editing (photo/video/text), presentation, public speaking and verbal communication skills; ability to actively listen; critical thinking; ability to perform research; collaboration; attention to detail; Microsoft Office, Adobe, Canva software tools; content management systems and marketing; establishing effective working relationships with various stakeholders and interested parties; prioritizing and managing multiple tasks; working under pressure to meet deadlines; time management and organizational skills.
Environmental Factors:
Work is performed primarily in a standard office environment and in and around the Town’s buildings and facilities. The employee will regularly be required to travel within Town limits. Work often performed outside of standard working hours with occasional evening or weekend work required for meetings or community events; hybrid options may be available.
Physical Factors:
While performing the duties of this job, the employee is often required to sit for extended periods of time; may occasionally be required to lift and/or move items weighing up to 20 pounds.