What is the role of a Director of Product Management — Experiences & Platform at Flow?

The Director of Product Management — Experiences & Platform position at Flow is a Full-time or part-time position opportunity in the Marketing field.

What type of employment is offered for this Director of Product Management — Experiences & Platform role?

Full-time or part-time position

Director of Product Management — Experiences & Platform at Flow | Jobs and Employment

Director of Product Management Experiences & Platform

About the Company

At Flow, were reimagining what it means to live, work, and connect. More than just a real estate company, Flow is a brand, a technology platform, and an operations ecosystem spanning condominiums, hotels, multifamily residences, and office spaces. Were building a new kind of living experience: one thats flexible, connected, and designed to create genuine community and real value for the people who call Flow home.

Our mission is oneness: prioritizing our residents and their experiences, and fostering connection with ourselves, their neighbors, and the natural world. By putting people at the center of everything we do, were creating vibrant, human-centered communities where life, work, creativity, and play all come together in one place.

About the Role

We are building the intelligent operating system for real estate — unifying leasing, maintenance, accounting, and hospitality into one seamless and adaptive experience. Our goal is to make every interaction — whether by a resident, staff member, or operator — feel personalized, effortless, and responsive.

We’re looking for a product leader to own critical surfaces across our operator and resident experiences, while also partnering closely with platform, data, and AI teams to ensure these experiences are powered by scalable, extensible systems.

This is a hybrid role — one part customer experience champion, one part platform strategist. You’ll drive how complex workflows (like accounting or leasing) become intuitive, intelligent flows — and ensure our product surfaces are warm, powerful, and composable.

Finally, we believe employees are better together. Every position at Flow has an onsite or in-office requirement.

Responsibilities

End-to-End Experience Ownership — across operator workflows (e.g., financials, operations) and resident interactions (e.g., onboarding, services)
Product Vision & UX Quality — shape a coherent, high-quality experience across tools and personas, rooted in user empathy and sharp system thinking
Design + Engineering Partnership — collaborate tightly with designers to craft human-centered flows and with engineers to ensure those flows are backed by durable architecture
Platform Reuse — ensure data models (people, places, services), agreements, and event streams are consistently leveraged across product surfaces
AI-Driven Automation — identify workflows where intelligent assistants or agents can reduce manual work and help users shift from “doing” to “reviewing"
Vertical Extensibility — help build for today’s residential needs in a way that scales to hospitality, commercial, and new formats without rework

Ideal Background

Bachelors degree in a technical field
10+ years of product management experience, including ownership of both backend platform systems and user-facing experiences
Strong systems intuition — you understand how clean primitives and structured events translate into elegant interfaces
Proven success driving execution across multiple product teams or domains simultaneously
Deep empathy for users across varied roles (from accountants to community staff to residents)
Comfort working in ambiguous or rapidly evolving environments — and turning that into clarity for others

Examples of What Youll Influence

Excellent written and verbal communicator, particularly in detailed PRDs for engineering audiences.
Untangling and refactoring duplicated primitives across the system
Ensuring contract consistency and schema enforcement across event-driven services
Designing platform-native support for multi-org and multi-pod identity flows
Eliminating ad-hoc contexts and reducing accidental complexity in the model
Driving adoption of systems for event versioning and history traceability
Bringing consistency to fragmented UI patterns through shared APIs and modules

What Sets You Apart

Experience modernizing or replacing legacy systems (e.g., ERP, real estate tech, financial tooling)
Background in vertical SaaS or complex, multi-surface products
Familiarity with accounting, property management, or operational workflows
Comfort working with AI/ML teams to design intelligent, contextual product behaviors

Benefits

Comprehensive benefits package (Medical / Dental / Vision / Disability / Life)

Paid time off and 13 paid holidays

401(k) retirement plan

Healthcare and Dependent Care Flexible Spending Accounts (FSAs)

Access to HSA-compatible plans

Pre-tax commuter benefits

Employee Assistance Program (EAP), free therapy through SpringHealth, acupuncture, and other wellness offerings

Flow is proud to be an equal opportunity workplace and hires regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity and/or expression, pregnancy, Veteran status any other characteristic protected by federal, state or local law. In addition, we provide reasonable accommodation for qualified individuals with disabilities.

$240,000 - $300,000 a year

Director of Product Management — Experiences & Platform at Flow – San Francisco, California

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