Director of Media Innovation (Performance Marketing) in Tremblay-en-France, Île-de-France at Jobgether
Explore Related Opportunities
Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director of Media Innovation (Performance Marketing) in France.
This strategic leadership role sits at the core of a fast-scaling Growth & Innovation Hub dedicated to driving performance marketing excellence and expansion. You will be responsible for identifying, testing, and scaling new growth opportunities across channels, audiences, and technologies. Acting as a key driver of innovation, you will transform experimental ideas into measurable business outcomes. The role blends strategic vision with hands-on execution, requiring strong expertise in performance media and creative strategy. You will lead multidisciplinary teams focused on media buying, R&D, and new market activation. This is a high-impact position designed for a leader who thrives in fast-paced, data-driven environments and wants to shape the future of digital acquisition.
You will define and lead the strategy of the Growth & Innovation Hub, ensuring structured experimentation, scalability, and performance across all initiatives.
- Build, manage, and scale the Growth & Innovation Hub with clear operational frameworks and KPIs
- Recruit, mentor, and develop high-performing media buyers and team leads
- Oversee the launch and optimization of new client acquisition campaigns and emerging market tests
- Lead R&D initiatives to explore new advertising platforms, traffic sources, and marketing approaches
- Own and evolve performance creative strategy, including messaging, hooks, formats, and landing page alignment
- Collaborate with senior leadership to align innovation initiatives with broader business and growth objectives
- Ensure all experiments are rigorously tested, measured, and optimized for scale
Requirements:
You are a seasoned performance marketing leader with a strong analytical mindset, creative thinking, and a proven ability to scale teams and acquisition systems.
- 10+ years of performance marketing experience, including at least 4 years in leadership roles focused on media buying or innovation
- Strong expertise in Meta Ads Manager, Google Ads, and performance analytics platforms
- Deep understanding of the ad tech ecosystem and major digital acquisition channels
- Proven ability to build and execute performance creative strategies, including testing frameworks and iteration systems
- Strong analytical skills with experience in creative and campaign performance breakdowns (hooks, angles, formats, fatigue analysis)
- Demonstrated leadership experience in managing and scaling cross-functional teams
- Excellent communication skills with the ability to present complex insights to senior stakeholders
- Experience in fast-paced, data-driven environments such as performance marketing agencies
- Exposure to North American markets and lead generation models is a plus
- Fluent English required
Benefits:
- Fully remote-first organization with flexibility to work from anywhere
- Paid time off to support work-life balance and personal well-being
- Continuous learning support through training, certifications, and conferences
- Home office budget for equipment and workspace setup
- Wellness support including fitness, yoga, or home workout reimbursement
- Unlimited sick leave for health and recovery
- Medical coverage support including dental and psychological care
- Access to co-working spaces when needed
- Team events, retreats, and regular social activities