Membership Manager at Girl Scouts of Gateway Council Inc – Jacksonville, Florida

Position Summary

The Membership Manager is responsible for driving year-round membership growth and health within an assigned geographic area by implementing, assessing, and adapting strategies that support recruitment, retention, and engagement of girl, adult, and volunteer members. This role serves as the local subject matter expert and primary point of contact for community volunteers, troop leaders, and members, ensuring a strong, welcoming, and sustainable Girl Scout presence across the council footprint.

The Membership Manager is accountable for meeting assigned membership growth, renewal, and retention goals that align with council-wide priorities and support long-term organizational health and increased participation in the Girl Scout Movement. The balance of recruitment, retention, and engagement activities may vary based on community needs, market conditions, and seasonal priorities.

In this key relationship building role, the Membership Manager partners closely with volunteer community partnership teams to strengthen connections, grow volunteer involvement year over year, and support healthy, thriving communities. The Membership Manager collaborates with council staff across departments to execute the strategic membership growth plan, increase engagement and impact, achieve designated KPIs, and cultivate lifelong supporters of Girl Scouts of Gateway Council.

Essential Duties & Responsibilities

1. Plan, implement, and assess membership growth and engagement strategies for an assigned geographic area, supporting girl, adult, and volunteer recruitment, retention, and renewal efforts in alignment with council and national initiatives. The emphasis and balance of these efforts may vary by territory and market need. Peer support in neighboring communities is expected
2. Execute and support recruitment and lead-generation campaigns at the national, council, and local levels, including tracking performance, analyzing results, and collaborating cross-functionally to increase awareness, participation, and brand reputation.
3. Cultivate and sustain strong community relationships including, but not limited to, schools and educators, faith-based organizations, community leaders, parent organizations, businesses, and local partners to support membership growth and engagement.
4. Serve as a collaborative partner and advocate for assigned communities by:
   1. Supporting the identification and onboarding of volunteers for key community partnership and troop roles
   2. Providing guidance and connection to resources throughout the volunteer lifecycle
   3. Strengthening local engagement, events, and Girl Scout experiences
   4. Assisting with problem-solving and conflict resolution
   5. Collaborating internally with cross-functional staff to align support, share community insights, and strengthen the overall member and volunteer experience
5. Partner closely with internal council subject matter experts to guide prospective girl, adult, and volunteer members through the new member pipeline, ensuring timely, positive, and mission-aligned onboarding experiences.
6. Use membership data and analytics to inform local strategies, assess membership health, identify trends and gaps, and recommend targeted tactics to support growth, retention, and new troop or program development across the assigned geography.
7. Continuously evaluate community needs and capacity, adjusting focus areas (recruitment, retention, engagement, or stabilization) to ensure sustainable growth and elevated member experiences.
8. Collaborate across departments, including membership, volunteer experience, community development, girl experience, product program, and customer care, to maintain a high level of knowledge and effectiveness across all seasons of the membership year.
9. Provide timely problem-solving and support, escalating issues and coordinating interventions when appropriate to ensure positive outcomes for members and volunteers.
10. Actively support and model environments that promote diversity, equity, inclusion, and access through words, actions, and decision-making.
11. Perform other duties as assigned to support council goals and evolving membership strategies.

Recommended Skills, Education, and Experience

• Bachelor’s Degree or higher; or equivalent experience with four years of directly related work experience in a membership-based organization or non-profit, sales, volunteer management, relationship management, public speaking, training, or a related field. Two years of managerial experience leading high-performance teams preferred.
• Experience in volunteer management, member recruitment and/or retention and excellent interpersonal skills.
• Experienced in data management using sales/customer management software or CRM; Advanced skills in Salesforce CRM and Microsoft Suite platforms, including Teams, Outlook, PowerPoint, and Excel, preferred.
• Excellent written and oral communication skills; Bi-Lingual Spanish preferred.
• Ability to work a flexible schedule including evenings and weekends.
• Travel throughout council jurisdiction up to 30% of the time; Able to work primarily (up to 75%) on-the-road within an assigned area, with minimal time in a traditional or home office setting.
• Capability to provide own transportation and maintain valid operator license.

Physical Requirements

The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of this job. The employee must be able to withstand:

1. Prolonged periods sitting at a desk and working on a computer, as well as stand and move for extended periods while supporting events, meetings, and community activities.
2. Prolonged work in field-based environments, including community sites, schools, outdoor locations, and event spaces, which may involve varying weather conditions, including heat and humidity during summer months.
3. Manual operation of office equipment.
4. Occasional lifting, carrying, and moving of materials (such as program supplies, event materials, or displays) weighing up to 35 pounds.

Core Competencies

• Adaptability
• Community Building
• Effective Communication
• Knowledge
• Proactive Initiative
• Work Quality