Front-End Web Developer at Mid-States Distributing, LLC – FORT WORTH, Texas
About This Position
About Us:
Mid-States Distributing is the leading Farm, Ranch, and Home Retail Organization. Our 71+ year old company is owned by 29 independent Farm, Ranch & Home retailers (“Members”) who operate approximately 700 stores across the US and Canada with combined annual sales in excess of 7.5 billion dollars. Our member/owners retail items such as agriculture parts & supplies, petroleum products, hardware & tools, pet food, lawn & garden, animal health supplies, apparel & footwear, sporting goods, and various other products for the Farm, Ranch, and Home.
We are looking for enthusiastic people who like to win! We place a tremendous amount of emphasis on creating a dynamic and positive company culture. Most of our employees will tell you that Mid-States is the best place they’ve ever worked. We value high-energy people with positive mental attitudes who believe in the concept of “serving to wow”! Our consumers are primarily rural people raising kids, pets, cows, and crops so traditional values like God, family, and patriotism are important virtues. So, if you are enthusiastic, competitive, have a great attitude, have excellent written and verbal communication skills, like to build strong relationships, like to win, and refuse to eat meat grown in a lab – Mid-States may be the place for you! If you are not, please apply with our competitors!
POSITION OVERVIEW:
This is a hands-on role that blends development, site management, and marketing support. You will work closely with the Web Marketing Manager, brand managers, creative, and IT partners to ensure websites are visually strong, technically sound, and aligned with business and marketing goals.
The ideal candidate understands how modern marketing website’s function end to end and is comfortable owning execution across multiple brands, platforms, and priorities.
KEY RESPONSIBILITIES:
Website Development & Management
- Build, customize, and maintain Shopify websites and themes across multiple private brands
- Develop and manage front-end code using HTML, CSS, JavaScript, and Shopify Liquid
- Execute ongoing site updates including content, navigation, collections, product pages, and landing pages
- Ensure websites are responsive, accessible, performant, and consistent across devices and browsers
- Proactively identify and resolve bugs, performance issues, and technical debt
Design & Asset Implementation
- Implement creative assets including banners, imagery, landing page components, and promotional content
- Collaborate with the creative team to translate designs into clean, functional front-end experiences
- Make light design adjustments as needed using tools such as Figma or Adobe Creative Suite
- Maintain brand standards and visual consistency across all private brand websites
Marketing Optimization & Reporting
- Support digital marketing initiatives including promotions, campaigns, email integrations, and landing pages
- Implement on-page SEO best practices including metadata, structured content, and page hierarchy
- Assist with conversion rate optimization, testing, and site performance improvements
- Implement and support GA4, Google Tag Manager, and Shopify analytics
- Monitor site performance metrics and provide reporting and insights to the Web Marketing Manager
- Troubleshoot analytics and tracking issues to ensure data accuracy
Systems, Architecture & Integrations
- Work within Mid-States’ broader digital ecosystem including Shopify, analytics platforms, DAM systems, and marketing tools
- Support clean, scalable front-end architecture aligned with web development best practices
- Assist with implementation and ongoing use of Digital Asset Management (DAM) systems to ensure assets are organized, accessible, and properly deployed
- Support third-party integrations including marketing technology tools, analytics platforms, and AI chat solutions
- Collaborate with marketing, creative, and IT teams to ensure systems work together efficiently
- Identify opportunities to improve workflows, reduce friction, and improve system reliability
Emerging Technology & AI Support
- Implement and manage AI-powered chat or virtual assistant tools on private brand websites
- Support testing, optimization, and ongoing improvements for AI and automation tools
- Stay current on front-end, e-commerce, and marketing technology best practices
MINIMUM QUALIFICATIONS, SKILLS, AND EXPERIENCE:
- 3 to 5 years of front-end web development experience
- Strong hands-on experience with Shopify, including theme customization and app management
- Proficiency in HTML, CSS, JavaScript, and Shopify Liquid
- Working knowledge of GA4, Google Tag Manager, and website analytics
- Experience supporting marketing teams and campaign-driven website updates
- Understanding of systems architecture as it relates to modern marketing and e-commerce websites
- Strong organizational skills and ability to manage multiple projects simultaneously
- Comfortable using AI tools to improve efficiency, testing, reporting, and execution
Preferred Qualifications:
- Experience working with Digital Asset Management (DAM) systems
- Familiarity with AI chat or conversational tools
- Working knowledge of SEO and conversion optimization
- Experience supporting third-party integrations and APIs
- Familiarity with UX best practices and performance optimization
PHYSICAL REQUIREMENTS:
Generally, the job requires 80% sitting, 10% walking, and 10% standing. This job is performed in a generally clean environment. The usual and customary methods of performing the job's functions require the following physical demands: some lifting, carrying, pushing, and/or pulling, some stooping and significant fine finger dexterity.
TRAVEL:
There is minimal travel required for this position.
OTHER DUTIES:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
A few words from our COO:
I have had the pleasure to work for some incredible companies during my career, but Mid-States is truly the best company I have ever worked for. Lead by our dynamic CEO, Tom Mahlke, our team strives to provide a unique, exciting, fun, and fulfilling work environment for our staff. Things like drama, laziness, and entitlement have no place in Mid-States, which makes Mid-States a refreshing place to work. We offer competitive salaries, have a fantastic benefits package, and believe in rewarding those who produce. We serve a wonderful industry, and we are financially sound and growing rapidly. If you are an enthusiastic, high-energy person with a positive attitude and the skills described above, you may have just found the last job you will ever apply for! I look forward to meeting you. – Jeff Rash, COO