Leasing Consultant at Oakmont Manor – Sterling Heights, Michigan
About This Position
Join our amazing team at Oakmont Manor! Oakmont Manor is seeking a results-driven Leasing Consultant to lead Independent Living sales efforts and drive community census. This role is ideal for a confident sales professional who thrives on relationship-building, excels at guiding prospects through the decision-making process, and is motivated by achieving and exceeding occupancy goals.
The Leasing Consultant serves as the primary point of contact for prospective residents and families, managing the full sales cycle from initial inquiry through move-in. Responsibilities include conducting engaging community tours, maintaining accurate and timely documentation within the CRM, executing follow-up strategies, and partnering with community leadership to implement effective sales and outreach initiatives.
This position plays a critical role in advancing Oakmont Communities’ mission in senior living by delivering a professional, consultative sales experience that aligns with our standards of excellence while actively supporting efforts to build and sustain census.
Position Summary:
Primarily an outside sales position, the Leasing Consultant will lead marketing and leasing functions including conducting tours and responding to inquiries and information requests. Coordinates with all departments to promote outstanding community operations in alignment with goals, budget guidelines, and resident needs. Provides backup to the Executive Director in their absence. Establishes, monitors, updates, and maintains prospect files.
Principal Duties and Responsibilities:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Respond to inquiries and provide sales information regarding the community in a timely manner.
- Schedule and conduct community tours.
- Enter all leads into CRM database including website leads and conduct appropriate follow up in a timely manner.
- Participate in outreach events and programs marketing and selling the community.
- Develop relationships with prospective residents to facilitate the sales process.
- Promote housing accommodations and additional services offered by the community to increase sales.
- Introduce new residents to staff and activity/wellness program and other community offerings.
- Communicate new admissions to the Executive Director/designee and support a smooth admissions process. Ensure initial deposit is received and coordinate the lease signing.
- Develop, evaluate, and implement the marketing plan with input from senior leadership for the community to achieve desired occupancy levels and continuous quality improvements. Conduct market research, assist with advertising or special promotions as directed, monitor occupancy levels and wait list working with Oakmont marketing department.
- Coordinating with Oakmont marketing and leadership teams, establish specific goals for sales calls, admission goals, revenue generating activities and metrics, and any other objectives determined by the team. Report on the progress and status of each goal regularly and adapt the plan as needed to show continuous improvement.
- Ensure all signage and collateral are appropriately placed, current, and in good condition. Fill flyer boxes daily.
- Attend and participate in all appropriate meetings and training opportunities in order to keep informed on current information and skill development.
- Assume full responsibility for all pre-admission forms and documentation for new residents and ensure that administrative operation is up to date and complete at all times. Secure all admission paperwork prior to move in.
- Provides backup to the Executive Director in their absence.
- Investigate complaints as directed by Executive Director.
- Follow established policies and procedures including but not limited to:
- Oakmont policies and procedures.
- Confidentiality and Privacy Policies.
- Safety policies and procedures.
- Federal, state and local regulations.
- Meet/exceed established performance goals. Additional performance requirements may be communicated.
- Job Knowledge - Demonstrate a thorough understanding of his/her job processes and procedures. Efficiently use resources (including staff and management) to obtain additional knowledge.
- Cooperativeness -Demonstrate a 'can do' attitude by responding positively to instructions. Follow instructions and work harmoniously with others to complete the job or task.
- Commitment - Commit to his/her job and to the success of the company. Take initiative to offer ideas to improve processes or results.
- Safety - Maintain a safe workplace. Report all unsafe work conditions to the Executive Director. Follow and enforce all safety policies.
- Maximize cost efficiency and productivity in the use of all resources of the department and organization.
- Attend all required department events, staff meetings, and any other job-related functions.
- Attend and successfully completes all mandatory trainings.
- Traveling throughout the community to various marketing and networking events as necessary.
- Regular and reliable attendance.
- Perform other tasks as required.
Supervisory Responsibility:
This position has no supervisory responsibilities. In the event that the Leasing Consultant is covering for the ED, they may be responsible for responsibilities including interviewing, hiring, and training employees; labor management, scheduling, planning, assigning and directing work; receiving calls and finding replacements for absent staff; preparing performance evaluations; receiving and resolving employee complaints; monitoring and correcting job performance of employees; and disciplining employees up to and including discharge. When at all possible, employment decisions should include additional approval from the ED or CEO.
Requirements:Required/Desired Qualifications:
Education, Training, and Experience:
- High School Graduate or General Education Degree (GED)
- Associate's degree in marketing, public relations, communications preferred.
- Must have a valid driver’s license in good standing, and reliable transportation.
- Marketing, public relations, sales or admission experience preferred.
- 3-5 years leasing experience required, senior housing experience preferred.
Specific skills, knowledge, and abilities:
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent sales and customer service skills.
- Excellent organizational skills and attention to detail.
- Excellent time management skills with a proven ability to meet deadlines.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Ability to work evenings if requested or by appointment to maintain expected occupancy. May require flexible schedule to ensure presence at optimum leasing times (spring/summer) including weekend hours.
- Proficient with Microsoft Office Suite or related software.
Motor/Sensory/Physical Requirements:
Other Special Requirements:
- Tolerate potential exposure to blood, body tissues, and fluids with occasional exposure to hazardous materials and infectious diseases.
- Manual dexterity required to operate modern office equipment.
- Ability to travel as needed or assigned.