Remote Head of User Acquisition at Jobgether – Estonia

Remote Head of User Acquisition

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Remote Head of User Acquisition. In this transformative role, you will spearhead a centralized User Acquisition department aimed at providing service across multiple products. Your expertise will drive efficiencies, unify strategies, and lead a team of skilled professionals dedicated to enhancing our paid traffic channels. Your influence will extend across product, creative, and analytics, ensuring a data-driven approach to growth. This role is tailored for leaders who thrive in dynamic environments where scale and complexity are the norm.Accountabilities

• Build and lead the centralized User Acquisition Department servicing multiple subscription products
• Define and own the overall UA strategy across all platforms (Meta, TikTok, Google, Snapchat, Pinterest, etc.)
• Develop scalable processes, standard operating procedures (SOPs), testing frameworks, and reporting systems
• Design UA OKRs/KPIs for both department-wide success and individual team members
• Manage and mentor a team of cross-platform UA Managers embedded in different product teams
• Lead hiring, onboarding, training, and performance management processes across the UA function
• Create a high-talent-density culture that fosters performance, collaboration, and growth
• Oversee large-scale budget management across all platforms and products
• Develop and implement strategic growth plans based on LTV:CAC ratios, retention, onboarding conversion, and ARPU
• Partner with data science to create and refine advanced analytics and attribution models
• Own the testing roadmap: A/B tests, geo-expansion, channel scaling, creative iteration
• Collaborate with Managing Directors of each product to align UA strategies with business goals
• Work closely with creative leads to guide ad production using data-driven creative briefs
• Own vendor relationships with major advertising platforms/agencies and tools

Requirements

• 7+ years in performance marketing, with 3+ years in a senior leadership role overseeing UA at scale
• Strong background in subscription-based D2C products, ideally across multiple verticals
• Proven track record managing multi-million dollar monthly paid budgets
• Highly organized, data and results-driven leader with experience directly managing and developing a team of at least 57 UA professionals
• Deep platform knowledge: Meta, TikTok, Google, Pinterest, Snapchat, and other paid social/search/display
• Experience building and scaling teams, setting KPIs, and leading under a centralized structure
• Strong quantitative and analytical skills, with fluency in tools like Tableau, Google Analytics, and Excel/SQL
• Relentlessly driven, high-energy operator who thrives in a fast-paced, high-stakes environment
• Hands-on leader with a first in, last out mentality always engaged and fully accountable
• Extremely high standards and low tolerance for poor execution demands excellence across all levels of the team
• Obsessed with performance, ROI, and rapid iteration always pushing for better, faster, and more efficient results
• Strong management instincts: knows how to hire, coach, and develop A-players while holding teams accountable
• Commercially obsessed understands that UA is a growth engine and thinks like a profit-focused entrepreneur

Benefits

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities.

Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.#LI-CL1