Fashion Buyer – LUBNA (Hybrid Work Setup) in Kuala Lumpur at ZALORA SOUTH EAST ASIA PTE LTD

To manage the end-to-end buying process for LUBNA, ensuring the brand delivers commercially strong, trend-relevant, and customer-focused collections across modest fashion, occasion wear, and lifestyle-driven womenswear. The role is responsible for product selection, supplier coordination, margin delivery, stock management, and collection performance.

• Brand & Collection Buying
  • Plan and develop seasonal buying strategies for LUBNA.
  • Curate product ranges aligned with LUBNA’s customer profile, brand DNA, and market trends.
  • Support collection themes, colour stories, prints, fabric direction, and styling direction.
  • Ensure the assortment covers key categories such as dresses, sets, baju kurung, modestwear, festive capsules, and commercial everyday pieces.
• Sales, Margin & Commercial Performance
  • Own sales, margin, sell-through, markdown, and stock performance for the brand.
  • Analyse weekly sales reports to identify bestsellers, slow movers, gaps, and replenishment opportunities.
  • Make data-driven decisions on pricing, depth, quantity, and product mix.
  • Work towards achieving intake margin, gross margin, revenue, and stock turn targets.
• Supplier & Vendor Management
  • Source and manage relationships with suppliers, vendors, and manufacturers.
  • Negotiate cost prices, payment terms, delivery timelines, MOQ, and product quality.
  • Follow up closely on sampling, production, shipment, and launch timelines.
  • Ensure supplier performance meets business expectations.
• Product Development
  • Work with design, merchandising, and production teams to develop new styles.
  • Review samples, fittings, fabric quality, workmanship, and finishing.
  • Provide clear feedback on design amendments, colourways, prints, embroidery, and fabric selection.
  • Ensure products are commercially viable, trend-relevant, and aligned with customer demand.
• Trend & Market Research
  • Conduct market visits and competitor research across modest fashion, local brands, premium occasionwear, and regional fashion trends.
  • Monitor customer behaviour, social media trends, festive demand, and lifestyle shifts.
  • Translate trend insights into commercially relevant product opportunities.
• Inventory & Launch Management
  • Plan product launches according to seasonal calendars, festive campaigns, and business priorities.
  • Coordinate with merchandising, marketing, content, studio, and operations teams to ensure timely go-live.
  • Manage stock availability and avoid overbuying, underbuying, or late deliveries.
  • Support markdown and clearance strategies where needed.
• Cross-Functional Collaboration
  • Work closely with merchandising, design, marketing, campaign, content, studio, finance, and operations teams.
  • Provide product highlights, key selling points, campaign focus styles, and styling direction.
  • Support trading meetings with clear updates on performance, risks, and action plans.

• Experience
  • 2–5 years of experience in fashion buying, merchandising, product development, or brand management.
  • Experience in womenswear, modest fashion, occasionwear, or local fashion brands is preferred.
  • Strong understanding of the Malaysian fashion market and customer preferences.
• Commercial Skills
  • Strong sales and margin analysis skills.
  • Able to interpret sell-through, stock cover, markdown, intake margin, and revenue performance.
  • Good understanding of pricing, costing, MOQ, and supplier negotiation.
• Product & Fashion Sense
  • Strong eye for trends, colours, prints, fabrics, silhouettes, and styling.
  • Good understanding of modestwear, festive wear, and commercial womenswear.
  • Able to balance trend direction with commercial viability.
• Operational Skills
  • Strong follow-up and timeline management.
  • Able to manage multiple collections, suppliers, and deadlines at the same time.
  • Detail-oriented in sample review, product information, pricing, and launch readiness.
• Communication & Stakeholder Management
  • Confident in supplier communication and negotiation.
  • Able to work cross-functionally with design, merchandising, marketing, and operations.
  • Clear, structured, and proactive in updates and problem-solving.
• Tools
  • Proficient in Excel or Google Sheets.
  • Comfortable with sales reports, assortment planning, and stock analysis.
  • Knowledge of retail systems or product management tools is an advantage.
• Commercial yet creative.
• Strong ownership and accountability.
• Proactive, organised, and detail-oriented.
• Able to work under pressure and manage tight timelines.
• Good taste level with sensitivity to LUBNA’s modest, feminine, and modern customer.
• Confident enough to challenge product direction when the data or customer insight does not support it.

The ZALORA Story

ZALORA is Asia’s leading online fashion, beauty, and lifestyle destination, and part of Global Fashion Group. As one of the region’s pioneering large-scale e-commerce platforms, ZALORA has established a strong presence across Southeast Asia, with key markets in Singapore, Indonesia, Malaysia, the Philippines, and Hong Kong, and receives over 50 million visits monthly.

ZALORA does not accept resumes or candidate submissions from third parties for any position, whether advertised or otherwise, unless ZALORA has entered into a valid written agreement with such third party and has expressly requested candidate referrals.

Any third party that submits unsolicited candidate information, resumes, or profiles without prior written authorization from ZALORA agrees that it has no entitlement to any placement fee, referral fee, or other compensation, even if the candidate is later hired or engaged by ZALORA or Global Fashion Group.

Consent Disclaimer

By submitting your application for this role, you consent to ZALORA collecting, using, processing, and disclosing the personal data contained in your application and any supporting documents for recruitment-related purposes, including assessing and evaluating your suitability for the present role and for other positions and career opportunities within ZALORA. Your personal data may be shared within the ZALORA Group and with authorized third-party service providers on a need-to-know basis for these purposes.

Where applicable, your personal data may also be stored or processed on systems or servers operated by ZALORA’s service providers, including providers located outside the jurisdiction in which your data was collected. You may request access to or correction of your personal data held by ZALORA by contacting the relevant ZALORA contact point or Data Protection Officer.