What is the role of a Campaign Analyst at Group O?

The Campaign Analyst position at Group O is a Full-time or part-time position opportunity in the Consulting field.

Where is this Campaign Analyst job located?

Dallas, Georgia, 30132, United States

What type of employment is offered for this Campaign Analyst role?

Full-time or part-time position

How can I apply for the Campaign Analyst position at Group O?

You can apply directly through the application link provided.

Campaign Analyst at Group O

Position Title: Campaign Analyst

Location: Dallas

Department: Business Analytics

Employment Type: Full Time

Workplace Type: Onsite

Reporting To: Michael Horan

Compensation: $90,000 - $120,000 / year

Campaign Analyst

Join a dynamic team and help drive targeted marketing strategy through data, analytics, and precision execution with Group O.

Our client is seeking a highly skilled Campaign Analyst to support end-to-end campaign development, from gathering requirements to technical build and QA. If you’re analytical, detail-oriented, and experienced with SQL and campaign tools like IBM Campaign/Unica, this is an excellent opportunity to make an impact.

Key Responsibilities

Essential Functions:

Partner with business stakeholders to gather requirements and translate them into accurate campaign designs.
Build customer selections using IBM Campaign/Unica.
Provide insights and recommendations to improve campaign strategy and targeting.
Create use cases and test scenarios to validate campaign logic.
Develop functional and technical specifications alongside cross-functional teams.
Write and troubleshoot SQL to support backend processing and investigations.
Perform detailed QA checks to ensure flawless campaign execution.
Manage multiple projects in a fast-paced environment with shifting priorities.

Job Qualifications

Education/Certifications:

Bachelor’s Degree/Equivalent, or 3-5 years related experience.

Preferred Experience:

Experience with AT&T products or databases is a plus.
Adobe FAC/AJO/AEP experience is beneficial.

Skills and Qualifications:

Strong SQL expertise: complex joins, aggregations, temp tables, data formatting, imports/exports.
Excellent communication skills, both written and verbal.
Project Management, Adobe Workfront, and experience in list management or campaign generation.
Ability to work independently and collaboratively with strong attention to detail.
Experience with ETL processes is a plus.
Familiar with and has worked in IBM/Unica Campaign.
Background in CRM, direct marketing, or campaign management.
Strong analytical decision-making skills.
Proficiency in Microsoft Office (Excel, Outlook, PowerPoint, Word).
Be able to multitask in high-stress, fast-paced environments.

Physical Requirements: N/A

Benefits

Medical, Dental, Vision, and Life Insurance
Flexible Spending Accounts (Medical and Dependent Care)
401(k) Plan with Company Match
Generous Paid Time Off
10.5 Paid Holidays
Career Development Opportunities

About Group O

At Group O, it’s our employees who we value most. That’s why we provide a supportive environment where employees are given every opportunity to excel. Group O offers a wide variety of careers with room for professional growth and advancement, and we are always looking for motivated individuals to join our team. At Group O, our employees’ health and well-being is equally as important as the work they perform. We back up that philosophy by providing a competitive benefits package that supports now and for their future.

In 1974, Bob Ontiveros saw an opportunity to live the American dream and build a company for himself and his family. 50 years later, the packaging company he originally founded out of the back of his station wagon - Group O is ranked by the United States Hispanic Chamber of Commerce as one of the top five Latino-owned businesses in the country. Group O has gained prestige for helping Fortune 500 companies like Samsung, Michelin, Caterpillar, and PepsiCo turn their most complex business challenges into centers of profitability and efficiency. Headquartered in Milan, IL, Group O employs over 1,200 employees.

Group O is committed to providing equal employment opportunities to all employees and applicants for employment. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, and sexual orientation. If you require accommodations to participate in the job application process, please contact recruiting@groupo.com, we will work with you to meet your needs. Information provided by applicants will be treated with the utmost confidentiality. We respect your privacy and will handle your application data in accordance with our privacy policy.

Campaign Analyst at Group O – Dallas, Georgia

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