Sr. VP Brand (Remote) in Massachusetts at Jobgether
NewJob Function: Executive/Management
Jobgether
Massachusetts, United States
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Job Description
Sr. VP Brand (Remote)
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a VP Brand - REMOTE. This role sits at the intersection of creativity and strategy, playing a crucial part in scaling a brand that empowers small-chested women. Our partner is committed to reshaping the narrative around body positivity through innovative branding and marketing efforts. The VP of Brand will craft compelling stories that resonate with the community, driving demand and creating lasting emotional connections. This position involves working closely with executive leaders to develop brand strategies that are not only creative but also commercially successful. Join this high-impact role to help define the future of a vibrant and empowering brand.
Accountabilities- Evolve the brand vision and positioning in collaboration with executive leadership.
- Translate product strategies into compelling creative narratives.
- Own the product storytelling framework and ensure consistent messaging.
- Manage the development of creative assets across various formats.
- Define and track brand performance metrics to optimize strategy.
- Lead integrated go-to-market campaigns for product launches.
- Drive the social media, PR, and community engagement strategies.
- Deep passion for brand and mission focused on body positivity.
- 10+ years of experience in brand strategy or marketing.
- Strong portfolio demonstrating successful brand execution.
- Experience in the women's apparel or intimacy sector preferred.
- Ability to lead high-performing teams and cultivate a collaborative culture.
- Understanding of ecommerce and customer journey optimization.
- Strong communication and leadership abilities.
- Robust health benefits including 100% company-covered insurance options.
- Company matched 401K plan up to 3%.
- Generous paid time off program with flexible PTO days.
- Flexible remote workplace environment.
- Paid parental leave for eligible employees.
- Monthly wellness stipend.
- Annual company-wide offsite events.
Why Apply Through Jobgether?
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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Job Location
Massachusetts, United States
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